AI Buyer Insights:

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Adforum Tech Stack and Enterprise Applications

ERP Financial Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Bancontact Payconiq Legacy Bancontact Payment Processing ERP Financial Management n/a 2019 2019
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2015 2015
Collaboration Collaboration 2022 2022
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Mirakl Legacy Mirakl Marketplace Platform eCommerce eCommerce n/a 2023 2023
In 2023, Adforum deployed Mirakl Marketplace Platform on its website. Adforum is a 20 employee Professional Services firm based in the United States and the Mirakl Marketplace Platform is being used to enable multi vendor marketplace capability for the company. The implementation centered on core marketplace capabilities typical of Mirakl Marketplace Platform, including seller onboarding and merchant portal workflows, catalog management and storefront product syndication, order orchestration and commission configuration. Configuration work emphasized a centralized admin console for marketplace administration and merchant self service for listings and inventory updates, with automation applied to onboarding approvals and order routing. The deployment is integrated with Adforum's public website storefront and is scoped to support eCommerce operations such as merchandising, partner management and order management. Governance and operational processes were established around seller onboarding, catalog governance and commercial terms to provide controls and repeatable workflows for the internal commerce and partner teams.
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Customer Support CRM 2014 2014
Marketing Automation CRM 2018 2018
Tag Management CRM 2020 2020
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2012 2012
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2021 2021
Application Hosting and Computing Services IaaS 2011 2011
Application Hosting and Computing Services IaaS 2020 2020
Content Delivery Network IaaS 2013 2013

IT Decision Makers and Key Stakeholders at Adforum

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Adforum Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Adforum IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Adforum digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Adforum Technographics
Adforum is a Professional Services organization based in United States, with around 20 employees and annual revenues of $2.0 million.
Adforum operates a diverse technology stack with applications such as Bancontact, Google Workspace (Formerly Google G-Suite) and Mirakl Marketplace Platform, covering areas like Payment Processing, Collaboration and eCommerce.
Adforum has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Bancontact Payconiq, Google and Mirakl.
Adforum recently adopted applications including Mirakl Marketplace Platform in 2023, Slack Connect in 2022 and Google Cloud Platform (GCP) in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Adforum’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Adforum’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Adforum technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.