Gondomar, 4420-086,
Portugal
Adg Technographics
Adg Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Adg and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 151 Adg employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Adg has purchased the following applications: Tawk.to for Chatbots and Conversational AI in 2020, CMS Made Simple for Web Content Management in 2013, Iovox Call Tracking for Call Tracking and Recording in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Adg is running and its propensity to invest more and deepen its relationship with Tawk.to , CMS Made Simple , iovox or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Adg revenues, which have grown to $28.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Adg intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Adg Tech Stack and Enterprise Applications
Adg AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Tawk.to | Legacy | Tawk.to | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Adg implemented Tawk.to on its website. Adg deployed Tawk.to as its Chatbots and Conversational AI solution to capture web-based customer interactions and to support customer service and account inquiry workflows for the utility.
The implementation used the vendor web chat widget embedded site-wide via a JavaScript snippet, delivering real-time messaging, visitor presence awareness, automated greeting messages, offline contact forms, and an agent-facing dashboard. Configuration work concentrated on widget placement, scripted responses and business hours, leveraging standard Chatbots and Conversational AI capabilities to standardize first-contact handling.
Operationally the deployment centralized inbound web contacts to the utility service teams, with agent accounts, availability schedules and canned responses configured to align with existing customer support workflows. Governance focused on chat account provisioning, response templates and availability rules to ensure consistent handling of web inquiries through Tawk.to.
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Adg Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| CMS Made Simple | Legacy | CMS Made Simple | Web Content Management | Content Management | n/a | 2013 | 2013 |
In 2013, Adg implemented CMS Made Simple for its corporate website. CMS Made Simple serves as the company's Web Content Management platform and is used to manage the public site available at their primary domain. The deployment is focused on public web publishing and content management for customer communications in Portugal.
The CMS Made Simple implementation uses template based theming, modular content blocks, page and menu management, and role based editorial controls to support editorial workflows and site administration. Functional coverage includes WYSIWYG content authoring, metadata and SEO fields, and publishing controls consistent with Web Content Management capabilities. Operational users include communications and customer service teams who maintain site pages and service information.
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Adg CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| iovox | Legacy | Iovox Call Tracking | Call Tracking and Recording | CRM | n/a | 2015 | 2015 |
In 2015, Adg implemented Iovox Call Tracking on its public website to capture inbound call interactions. The deployment used Iovox Call Tracking as a cloud hosted Call Tracking and Recording solution to instrument web to phone attribution and to capture call recordings and event level metadata.
Configuration centered on standard call tracking constructs, including assignment of dedicated tracking numbers and client side dynamic number insertion to map web sessions to telephone calls. The implementation captured call recordings, call duration and call source metadata, and exposed analytics and reporting dashboards for end user review. Where appropriate the solution was configured to support call routing rules and basic IVR prompts to ensure correct contact center handoffs.
Operational ownership appears aligned with customer service and marketing functions, with the tracking script deployed on public pages to support lead attribution from digital channels. Governance emphasized controls over access to recorded media and reporting, reflecting utilities sector requirements for call auditability and contact handling.
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Tag Management | CRM |
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2022 | 2022 |
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Adg IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Adg
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Adg Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||