Adg is a Utilities organization based in Portugal, with around 151 employees and annual revenues of $28.0 million.

What enterprise applications does Adg use?

Adg operates a diverse technology stack with applications such as Tawk.to, CMS Made Simple and Iovox Call Tracking, covering areas like Chatbots and Conversational AI, Web Content Management and Call Tracking and Recording.

What digital transformation initiatives has Adg undertaken?

Adg has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Tawk.to, CMS Made Simple and iovox.

What are the most recent software purchases made by Adg?

Adg recently adopted applications including Google Tag Manager in 2022, PTisp Hosting in 2022 and Tawk.to in 2020, highlighting its ongoing modernization strategy.

Which IT decision makers lead technology initiatives at Adg?

APPS RUN THE WORLD maintains an up-to-date database of Adg’s key decision makers and IT executives, available to Premium subscribers.

How does APPS RUN THE WORLD track Adg’s IT investments?

Our research team continuously updates Adg’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

How can I access the full list of applications used by Adg?

Subscribe to APPS RUN THE WORLD to access the complete Adg technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.

Adg Technographics, Software Purchases, AI and Digital Transformation Initiatives

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Adg Technographics, Software Purchases, AI and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Adg and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 151 Adg employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Adg has purchased the following applications: Tawk.to for Chatbots and Conversational AI in 2020, CMS Made Simple for Web Content Management in 2013, Iovox Call Tracking for Call Tracking and Recording in 2015 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Adg is running and its propensity to invest more and deepen its relationship with Tawk.to , CMS Made Simple , iovox or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Adg revenues, which have grown to $28.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Adg intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
Tawk.to	Legacy	Tawk.to	Chatbots and Conversational AI	AI-Powered Application	n/a	2020	2020

Vendor

Previous System

Application

Market

VAR/SI

When

Live

Insight

Tawk.to

Legacy

Tawk.to

Chatbots and Conversational AI

AI-Powered Application

n/a

2020

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
CMS Made Simple	Legacy	CMS Made Simple	Web Content Management	Content Management	n/a	2013	2013

Vendor

Previous System

Application

Market

VAR/SI

When

Live

Insight

CMS Made Simple

Legacy

CMS Made Simple

Web Content Management

Content Management

n/a

2013

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
iovox	Legacy	Iovox Call Tracking	Call Tracking and Recording	CRM	n/a	2015	2015	In 2015, Adg implemented Iovox Call Tracking on its public website to capture inbound call interactions. The deployment used Iovox Call Tracking as a cloud hosted Call Tracking and Recording solution to instrument web to phone attribution and to capture call recordings and event level metadata. Configuration centered on standard call tracking constructs, including assignment of dedicated tracking numbers and client side dynamic number insertion to map web sessions to telephone calls. The implementation captured call recordings, call duration and call source metadata, and exposed analytics and reporting dashboards for end user review. Where appropriate the solution was configured to support call routing rules and basic IVR prompts to ensure correct contact center handoffs. Operational ownership appears aligned with customer service and marketing functions, with the tracking script deployed on public pages to support lead attribution from digital channels. Governance emphasized controls over access to recorded media and reporting, reflecting utilities sector requirements for call auditability and contact handling.
			Tag Management	CRM		2022	2022

Vendor

Previous System

Application

Market

VAR/SI

When

Live

Insight

iovox

Legacy

Iovox Call Tracking

Call Tracking and Recording

CRM

n/a

2015

In 2015, Adg implemented Iovox Call Tracking on its public website to capture inbound call interactions. The deployment used Iovox Call Tracking as a cloud hosted Call Tracking and Recording solution to instrument web to phone attribution and to capture call recordings and event level metadata. Configuration centered on standard call tracking constructs, including assignment of dedicated tracking numbers and client side dynamic number insertion to map web sessions to telephone calls. The implementation captured call recordings, call duration and call source metadata, and exposed analytics and reporting dashboards for end user review. Where appropriate the solution was configured to support call routing rules and basic IVR prompts to ensure correct contact center handoffs. Operational ownership appears aligned with customer service and marketing functions, with the tracking script deployed on public pages to support lead attribution from digital channels. Governance emphasized controls over access to recorded media and reporting, reflecting utilities sector requirements for call auditability and contact handling.

Tag Management

CRM

2022

Vendor

Previous System

Application

Market

VAR/SI

When

Live

Insight

Application Hosting and Computing Services

IaaS

2020

Application Hosting and Computing Services

IaaS

2022

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Adg Technographics