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AdNet Advertising Agency Inc Technographics
AdNet Advertising Agency Inc Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by AdNet Advertising Agency Inc and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 40 AdNet Advertising Agency Inc employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that AdNet Advertising Agency Inc has purchased the following applications: IBM AS/400 for ERP Financial in 2011, Microsoft 365 for Collaboration in 2017, GoSquared for Customer Analytics in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems AdNet Advertising Agency Inc is running and its propensity to invest more and deepen its relationship with IBM , Microsoft , Go Squared or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing AdNet Advertising Agency Inc revenues, which have grown to $4.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for AdNet Advertising Agency Inc intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AdNet Advertising Agency Inc Tech Stack and Enterprise Applications
AdNet Advertising Agency Inc ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| IBM | Legacy | IBM AS/400 | ERP Financial | ERP | n/a | 2011 | 2011 |
In 2011, AdNet Advertising Agency Inc implemented IBM AS/400 as its ERP Financial platform. The deployment was targeted at the firm s core finance and billing operations for a 40 employee professional services agency operating in the United States.
The IBM AS/400 implementation was configured to support accounts receivable, accounts payable, general ledger, and agency billing workflows tied to media buys. Configuration emphasized invoice processing and batch scheduling typical of midrange ERP Financial systems, aligning billing records with client media engagements and recruitment product sales across print and digital channels.
Operationally the system was used alongside agency tools, with staff proficiency in AdStar software documented as part of the operational environment. Media billing activities and media research outputs were organized to feed billing and invoicing routines in IBM AS/400, centralizing financial transactions for media kits and recruitment product placements.
Governance centered on centralized financial recordkeeping and standardized billing processes, with staff responsibilities adapted to map media research, organized media kits, and assisted media billing into the ERP Financial workflows. The implementation supported routine reconciliation and reporting cycles between billing operations and the general ledger to maintain accounting controls for agency media and recruitment product revenues.
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AdNet Advertising Agency Inc Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017, AdNet Advertising Agency Inc deployed Microsoft 365 as its Collaboration platform. The company, a 40-employee professional services agency, provisioned a cloud Microsoft 365 tenant to centralize email, calendaring, file sharing and team collaboration across agency teams. Public site artifacts show Microsoft 365 presence on the company website, consistent with tenant-level usage and cloud authentication traces.
Microsoft 365 was configured to deliver core Collaboration capabilities including Exchange Online email, SharePoint Online content sites, OneDrive for Business storage and Microsoft Teams for synchronous collaboration. The implementation reflects per user licensing and tenant-level identity and access controls, with a lightweight SharePoint information architecture to support project workspaces and content sharing. Governance emphasis is on user provisioning and access policy configuration to align collaboration workflows with agency operations.
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AdNet Advertising Agency Inc CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Go Squared | Legacy | GoSquared | Customer Analytics | CRM | n/a | 2013 | 2013 |
In 2013, AdNet Advertising Agency Inc implemented GoSquared for Customer Analytics on its public website to capture visitor behavior and basic engagement metrics. The deployment focused on embedding the GoSquared tracking snippet into site templates to enable real time visitor analytics and session level profiling across the agency website, reflecting a single site, small business scope aligned to the company size and digital channel priorities.
The GoSquared implementation leveraged category aligned capabilities such as real time analytics, event tracking, simple funnel visualization, and dashboard configuration for marketing users. Configuration work included defining page and event tags, building custom dashboards for web engagement, and establishing visitor profiles to support lead qualification and content optimization workflows.
Operational ownership rested with the digital marketing function and site administrators based in the United States, who maintained the GoSquared account, managed dashboard access, and controlled tracking configuration. Integration was limited to the website through the embedded JavaScript tag, and governance centered on centralized account administration and page level tagging practices rather than cross system integrations.
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AdNet Advertising Agency Inc IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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IT Decision Makers and Key Stakeholders at AdNet Advertising Agency Inc
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Apps Being Evaluated by AdNet Advertising Agency Inc Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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