Adore Beauty
Adore Beauty Technographics
Adore Beauty Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Adore Beauty and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 Adore Beauty employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Adore Beauty has purchased the following applications: Block Afterpay for Payment Processing in 2016, Zendesk Chat for Chatbots and Conversational AI in 2018, Google Workspace (Formerly Google G-Suite) for Collaboration in 2011 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Adore Beauty is running and its propensity to invest more and deepen its relationship with Block (ex Square, Inc) , Klarna , Zendesk or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Adore Beauty revenues, which have grown to $130.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Adore Beauty intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Adore Beauty Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Block (ex Square, Inc) | Legacy | Block Afterpay | Payment Processing | ERP Financial Management | n/a | 2016 | 2016 |
In 2016, Adore Beauty implemented Block Afterpay as a Payment Processing solution to enable consumer installment payments on its ecommerce storefront. Block Afterpay was embedded into the website checkout as an alternate payment option, capturing installment authorizations and managing buyer payment schedules as part of the online payment flow.
The scope of the deployment centered on payments and checkout business functions for Adore Beauty's online retail operations in Australia, requiring front end checkout UI updates and merchant configuration within the Block Afterpay management console. Governance for the Payment Processing deployment included acceptance rules and reconciliation workflows typical of consumer installment services, and the integration was limited to the ecommerce channel on Adore Beauty's website.
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Payment Processing | ERP Financial Management |
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2021 | 2021 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, Adore Beauty implemented Zendesk Chat. The deployment uses Zendesk Chat as a cloud-hosted, on-site chat widget embedded on adorebeauty.com.au to deliver live messaging and on-site customer engagement. The Chatbots and Conversational AI application is aligned with the retailer's customer support and e-commerce service functions and is operated by the web support team.
Configuration centers on standard Chatbots and Conversational AI capabilities including real-time messaging, proactive triggers, canned responses, chat routing and session transcripts to support agent workflows. Governance and process changes prioritize chat triage, template-based responses and escalation paths to ensure consistent handling of web-originated inquiries and to fold conversational sessions into existing customer service workflows.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2011 | 2011 |
In 2011, Adore Beauty implemented Google Workspace (Formerly Google G-Suite) as their Collaboration platform. The implementation is visible on their website and serves as the primary suite for corporate communications and document collaboration across the Australia-based retailer.
Google Workspace (Formerly Google G-Suite) deployment centers on core collaboration modules such as Gmail, Google Drive, Docs, Sheets, Slides, Calendar and Meet, delivering email, real-time document collaboration and virtual meeting capabilities. Configuration is managed through the centralized Workspace admin console, with shared drive structures and role-based access controls to organize content and workflows.
Operational coverage includes internal teams that support the e-commerce site, marketing, customer support and corporate functions, using Google Workspace tools for content creation, scheduling and team collaboration across the organization. Integrations with other enterprise systems are not specified in the available source.
Governance and process changes align around account provisioning, access and sharing policies, retention settings and user onboarding workflows enforced via the Workspace administration layer. These controls are positioned to standardize document access, collaboration patterns and administrative oversight within the Collaboration environment.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application, Web and Enterprise Search | Content Management |
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2020 | 2020 |
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Web Content Management | Content Management |
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2019 | 2019 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce Fraud Protection | eCommerce |
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2018 | 2018 |
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eCommerce | eCommerce |
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2011 | 2011 |
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Personalization and Product Recommendations | eCommerce |
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2011 | 2011 |
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Personalization and Product Recommendations | eCommerce |
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2015 | 2015 |
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Real-Time Transportation Visibility | SCM |
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2020 | 2020 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Data Platform | CRM |
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2019 | 2019 |
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Customer Engagement | CRM |
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2015 | 2015 |
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Customer Engagement | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2015 | 2015 |
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Customer Support | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Tag Management | CRM |
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2017 | 2017 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2013 | 2013 |
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Incident Management | ITSM |
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2018 | 2018 |
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IT Service Management | ITSM |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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IT Decision Makers and Key Stakeholders at Adore Beauty
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Adore Beauty Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Adore Beauty IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Adore Beauty digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Adore Beauty Technographics
Adore Beauty is a Retail organization based in Australia,
with around 150 employees and annual revenues of $130.0 million.
Adore Beauty operates a diverse technology stack with applications such as
Block Afterpay, Zendesk Chat and Google Workspace (Formerly Google G-Suite),
covering areas like Payment Processing, Chatbots and Conversational AI and Collaboration.
Adore Beauty has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Block (ex Square, Inc), Zendesk and Google.
Adore Beauty recently adopted applications including
Klarna Payments in 2021, Bambuser Video Commerce in 2021 and Algolia Search in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Adore Beauty’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Adore Beauty’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Adore Beauty technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.