AI Buyer Insights:

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● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

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● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

Advantage Finance
Location
Unit 7 Acorn Business Park Moss Road,
Grimsby, DN32 0LW,
United Kingdom
Website
https://www.advantage-finance.co.uk/
Phone
44 14 7223-3200
Artw industry
Banking and Financial Services
Employee
Revenue

Advantage Finance Technographics

Advantage Finance Technographics, Software Purchases, AI and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Advantage Finance and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 220 Advantage Finance employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Advantage Finance has purchased the following applications: Experian Ascend Analytical Sandbox for Customer Analytics in 2023, LexisNexis RiskNarrative for AML, Fraud and Compliance in 2022, Intuit Mailchimp Mandrill for Transactional Email in 2022 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Advantage Finance is running and its propensity to invest more and deepen its relationship with Experian , Feefo , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Advantage Finance revenues, which have grown to $100.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Advantage Finance intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Advantage Finance Tech Stack and Enterprise Applications

Advantage Finance CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Experian Legacy Experian Ascend Analytical Sandbox Customer Analytics CRM n/a 2023 2023
In 2023, Advantage Finance deployed Experian Ascend Analytical Sandbox to support credit scoring and risk modelling for its UK motor finance operations. The deployment used Experian Ascend Analytical Sandbox alongside Ascend Intelligence Services Challenger to build, evaluate, and validate machine learning scorecards within Customer Analytics workflows for credit decisioning. Implementation centered on model development and rapid productionization, using the Analytical Sandbox for iterative experimentation and the Challenger service for head to head model comparison, with successful models moved into Advantage Finance's platform during 2023. The program targeted credit scoring and risk modelling business functions across the motor finance portfolio in the United Kingdom, with governance oriented around controlled sandbox testing and phased rollout. Reported outcomes from the engagement include an 11% uplift in predictive power and a 20% reduction in bad rates.
Customer Experience CRM 2019 2019
Marketing Analytics CRM 2022 2022
Advantage Finance TRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
LexisNexis Legacy LexisNexis RiskNarrative AML, Fraud and Compliance TRM n/a 2022 2022
In 2022, Advantage Finance deployed LexisNexis RiskNarrative across key fraud decisioning and customer onboarding workflows. Advantage Finance uses LexisNexis RiskNarrative in the AML, Fraud and Compliance category to support credit risk, fraud operations, and onboarding functions, with deployment centered on rule orchestration and decision automation within those business functions. The implementation leverages the LexisNexis RiskNarrative App Store and an existing data integration with Cifas, enabling Advantage Finance to build customizable rules and decisioning around the Cifas National Fraud Database. Configuration focused on reusable decision logic and highly targeted rules authored by the credit risk team, automating checks that feed into application accept, review, or decline paths and reducing manual adjudication steps. Operational coverage concentrated on the credit risk and onboarding teams under the stewardship of the director of credit risk, with LexisNexis Risk Solutions providing the platform integration and prebuilt data connectivity to Cifas. Advantage Finance reported increased operational efficiencies and a positive impact on the customer experience, and the deployment established a governance pattern for rule lifecycle management, ongoing tuning, and continued vendor collaboration.
Advantage Finance PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Intuit Legacy Intuit Mailchimp Mandrill Transactional Email PaaS n/a 2022 2022
In 2022, Advantage Finance implemented Intuit Mailchimp Mandrill. The deployment uses Intuit Mailchimp Mandrill as its Transactional Email provider on the company website to handle programmatic outbound messages tied to online customer interactions. The implementation leverages core transactional email capabilities common to the Transactional Email category, including SMTP relay and REST API endpoints, template management for variable content, and event-driven send workflows for website-triggered notifications. Configuration centers on template versioning and content personalization to separate transactional messaging from other communications. Integration points are explicitly the public website and server-side application flows that trigger automated sends. Operational coverage focuses on website-driven customer communications and account notification workflows, with governance oriented around template approval, sending domain authentication, and webhook-based delivery and bounce event monitoring for ongoing deliverability management.
Advantage Finance IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Content Delivery Network IaaS 2022 2022
Advantage Finance CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Email Gateways (SEGs) CyberSecurity 2020 2020

IT Decision Makers and Key Stakeholders at Advantage Finance

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Advantage Finance Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Advantage Finance IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Advantage Finance digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD Advantage Finance Technographics
Advantage Finance is a Banking and Financial Services organization based in United Kingdom, with around 220 employees and annual revenues of $100.0 million.
Advantage Finance operates a diverse technology stack with applications such as Experian Ascend Analytical Sandbox, LexisNexis RiskNarrative and Intuit Mailchimp Mandrill, covering areas like Customer Analytics, AML, Fraud and Compliance and Transactional Email.
Advantage Finance has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Experian, LexisNexis and Intuit.
Advantage Finance recently adopted applications including Experian Ascend Analytical Sandbox in 2023, Microsoft Clarity in 2022 and LexisNexis RiskNarrative in 2022, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Advantage Finance’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Advantage Finance’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Advantage Finance technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.