Puiseux-le-Hauberger, 60540,
France
Aesthetic Group Technographics
Aesthetic Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Aesthetic Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 6 Aesthetic Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Aesthetic Group has purchased the following applications: PrestaShop for eCommerce in 2017, Pathwire MailJet for Transactional Email in 2019, OVHcloud for Application Hosting and Computing Services in 2012 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Aesthetic Group is running and its propensity to invest more and deepen its relationship with PrestaShop , Sinch , OVHcloud or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Aesthetic Group revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Aesthetic Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Aesthetic Group Tech Stack and Enterprise Applications
Aesthetic Group eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PrestaShop | Legacy | PrestaShop | eCommerce | eCommerce | n/a | 2017 | 2017 |
In 2017, Aesthetic Group implemented PrestaShop as its eCommerce platform. PrestaShop is used on their website https://www.aestheticgroup.fr/ to present the public storefront and manage online product listings. The deployment centers on primary online retail functions including catalog management, shopping cart and checkout workflows, and order capture supporting online sales and customer order fulfillment. The PrestaShop instance is configured with standard modules for product catalog and attribute management, product detail pages, pricing and promotions, shopping cart, checkout and back-office order processing, with administrative controls for content and product updates. Operational ownership is proportionate to the company size, with a small in-house team handling site administration, catalog updates and day to day order operations, and governance emphasized through back-office user roles and content update workflows for the single-site public storefront.
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Aesthetic Group PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sinch | Legacy | Pathwire MailJet | Transactional Email | PaaS | n/a | 2019 | 2019 |
In 2019, Aesthetic Group implemented Pathwire MailJet to handle website messaging within the Transactional Email category. The deployment uses the cloud hosted Pathwire MailJet service embedded on the company website to manage customer facing transactional email flows. Implementation scope is focused on the website and customer communication workflows for the small distribution business.
Configuration emphasizes Transactional Email capabilities typical for the category, including SMTP relay and API based sending, template management, and event triggered workflows for order confirmations and account notifications. Integrations are limited to the website as explicitly stated, and Pathwire MailJet configuration and template stewardship are centralized with site administrators to maintain consistent messaging and access control. Operational coverage is small company scale in France, supporting customer notifications and account communication across the site.
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Aesthetic Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| OVHcloud | Legacy | OVHcloud | Application Hosting and Computing Services | IaaS | n/a | 2012 | 2012 |
In 2012, Aesthetic Group implemented OVHcloud to host its public website. Aesthetic Group is a France-based distribution company with 6 employees, and the deployment sits squarely within the Application Hosting and Computing Services category. OVHcloud serves as the companys primary web infrastructure for public content delivery and external-facing site availability.
The OVHcloud configuration focuses on standard Application Hosting and Computing Services capabilities, including web server compute, DNS control, and storage provisioning to serve the website and customer-facing pages. Operational management is centralized within the small internal team, concentrating governance on hosting administration and content publishing workflows while aligning OVHcloud with core marketing and customer contact functions.
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IT Decision Makers and Key Stakeholders at Aesthetic Group
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Apps Being Evaluated by Aesthetic Group Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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