Sharjah, x,
United Arab Emirates
Air Arabia PJSC Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Air Arabia PJSC and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3000 Air Arabia PJSC employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Air Arabia PJSC has purchased the following applications: Focus RT for ERP Financial in 2005, SAP SuccessFactors Employee Central for Core HR in 2018, SITA Horizon for Reservation and Booking Management in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Air Arabia PJSC is running and its propensity to invest more and deepen its relationship with Focus Softnet , SAP , SITA or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Air Arabia PJSC revenues, which have grown to $864.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Air Arabia PJSC intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
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ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Focus Softnet | Legacy | Focus RT | ERP Financial | ERP Financial Management | n/a | 2005 | 2005 |
In 2005, Air Arabia PJSC implemented Focus RT as an ERP Financial application to streamline operations and manage finance and business processes across the airline in the Middle East. The Focus RT deployment targeted corporate finance and business operations, aiming to centralize transactional finance and reporting to support the improved productivity and planning referenced by the finance director in the announcement.
Implementation emphasis included core finance and reporting capabilities, inferred to encompass general ledger, accounts payable, accounts receivable and consolidated financial reporting, along with planning and budgeting workflows typical of ERP Financial systems. The rollout established a centralized application footprint across the carrier's Middle East operations, standardized financial processes and reporting, and introduced governance for transaction controls and month end workflows, with Focus RT configured to provide finance-led operational oversight for business units and corporate finance teams.
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP SuccessFactors Employee Central | Core HR | HCM | n/a | 2018 | 2018 |
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Learning and Development | HCM |
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2018 | 2018 |
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Onboarding | HCM |
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2018 | 2018 |
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Payroll | HCM |
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2018 | 2018 |
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Performance and Goal Management | HCM |
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2018 | 2018 |
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Recruiting, Applicant Tracking System | HCM |
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2018 | 2018 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SITA | Legacy | SITA Horizon | Reservation and Booking Management | ERP Services and Operations | n/a | 2016 | 2016 |
In 2016, Air Arabia PJSC implemented SITA Horizon as a Reservation and Booking Management solution, adopting SITA Horizon's passenger management portfolio to support check in, boarding and load planning across its Middle East network. The implementation positioned SITA Horizon to manage passenger processing and ground operations workflows within the airline's operational footprint.
The deployment explicitly covered Horizon DCS and Horizon Weight & Balance, configuring departure control workflows, boarding processing and load planning capabilities. Configuration work emphasized manifesting, seat allocation and weight and balance computation as core functional modules within the Reservation and Booking Management scope.
The agreement announced in 2016 included renewal of SITA Type B messaging to support global operations, preserving messaging connectivity for operational interoperability. Rollout targeted the carrier's Middle East network and centralized passenger and load planning processes under SITA Horizon, with program governance focused on standardizing check in to boarding handoffs and weight and balance procedures, and aiming to improve turnaround times and achieve fuel savings.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2013 | 2013 |
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Collaboration | Collaboration |
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2018 | 2018 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Analytics | CRM |
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2017 | 2017 |
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Customer Experience | CRM |
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2017 | 2017 |
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Customer Experience | CRM |
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2017 | 2017 |
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Customer Support | CRM |
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2019 | 2019 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2015 | 2015 |
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IT Service Management | ITSM |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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