Sharjah, x,
United Arab Emirates
Air Arabia PJSC Technographics
Air Arabia PJSC Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Air Arabia PJSC and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3000 Air Arabia PJSC employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Air Arabia PJSC has purchased the following applications: Focus RT for ERP Financial in 2005, SAP SuccessFactors Employee Central for Core HR in 2018, SITA Horizon for Reservation and Booking Management in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Air Arabia PJSC is running and its propensity to invest more and deepen its relationship with Focus Softnet , SAP , SITA or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Air Arabia PJSC revenues, which have grown to $864.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Air Arabia PJSC intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
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Air Arabia PJSC Tech Stack and Enterprise Applications
Air Arabia PJSC ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Focus Softnet | Legacy | Focus RT | ERP Financial | ERP | n/a | 2005 | 2005 |
In 2005, Air Arabia PJSC implemented Focus RT as an ERP Financial application to streamline operations and manage finance and business processes across the airline in the Middle East. The Focus RT deployment targeted corporate finance and business operations, aiming to centralize transactional finance and reporting to support the improved productivity and planning referenced by the finance director in the announcement.
Implementation emphasis included core finance and reporting capabilities, inferred to encompass general ledger, accounts payable, accounts receivable and consolidated financial reporting, along with planning and budgeting workflows typical of ERP Financial systems. The rollout established a centralized application footprint across the carrier's Middle East operations, standardized financial processes and reporting, and introduced governance for transaction controls and month end workflows, with Focus RT configured to provide finance-led operational oversight for business units and corporate finance teams.
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Air Arabia PJSC HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP SuccessFactors Employee Central | Core HR | HCM | n/a | 2018 | 2018 |
In 2018, Air Arabia PJSC implemented SAP SuccessFactors Employee Central to establish a centralized Core HR platform for managing the airline's human capital. The agreement with SAP was to develop and deploy SAP SuccessFactors Employee Central as a primary HR application offering advanced personnel data management and administrative capabilities.
SAP SuccessFactors Employee Central was configured to provide core HR master data management, organizational management, position and job structures, employee lifecycle workflows, and standard HR recordkeeping. Configuration emphasized role-based access, workflow approvals, and administrative automation consistent with Core HR functional expectations.
The implementation covered HR and people operations across the enterprise, consolidating workforce data for approximately 3,000 employees and standardizing employee records and organizational hierarchies. Governance efforts focused on establishing centralized HR master data controls, standardized HR workflows, and operational processes for ongoing administration and compliance.
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Learning and Development | HCM |
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2018 | 2018 |
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Onboarding | HCM |
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2018 | 2018 |
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Payroll | HCM |
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2018 | 2018 |
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Performance and Goal Management | HCM |
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2018 | 2018 |
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Recruiting, Applicant Tracking System | HCM |
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2018 | 2018 |
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Air Arabia PJSC ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SITA | Legacy | SITA Horizon | Reservation and Booking Management | ERP Services and Operations | n/a | 2016 | 2016 |
In 2016, Air Arabia PJSC implemented SITA Horizon as a Reservation and Booking Management solution, adopting SITA Horizon's passenger management portfolio to support check in, boarding and load planning across its Middle East network. The implementation positioned SITA Horizon to manage passenger processing and ground operations workflows within the airline's operational footprint.
The deployment explicitly covered Horizon DCS and Horizon Weight & Balance, configuring departure control workflows, boarding processing and load planning capabilities. Configuration work emphasized manifesting, seat allocation and weight and balance computation as core functional modules within the Reservation and Booking Management scope.
The agreement announced in 2016 included renewal of SITA Type B messaging to support global operations, preserving messaging connectivity for operational interoperability. Rollout targeted the carrier's Middle East network and centralized passenger and load planning processes under SITA Horizon, with program governance focused on standardizing check in to boarding handoffs and weight and balance procedures, and aiming to improve turnaround times and achieve fuel savings.
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Air Arabia PJSC Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2013 | 2013 |
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Collaboration | Collaboration |
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2018 | 2018 |
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Air Arabia PJSC Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2021 | 2021 |
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Air Arabia PJSC CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Analytics | CRM |
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2017 | 2017 |
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Customer Experience | CRM |
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2017 | 2017 |
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Customer Experience | CRM |
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2017 | 2017 |
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Customer Support | CRM |
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2019 | 2019 |
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Air Arabia PJSC ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2015 | 2015 |
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IT Service Management | ITSM |
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2020 | 2020 |
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Air Arabia PJSC IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Air Arabia PJSC CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Air Arabia PJSC
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| No data found | ||||||
Apps Being Evaluated by Air Arabia PJSC Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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