Seoul, 7505,
South Korea
Air Seoul Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Air Seoul and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 482 Air Seoul employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Air Seoul has purchased the following applications: SAP ERP ECC 6.0 for ERP Financial in 2015, Awery ERP for Aviation ERP in 2018, KakaoTalk for Chatbots and Conversational AI in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Air Seoul is running and its propensity to invest more and deepen its relationship with SAP , Awery Software , SITA or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Air Seoul revenues, which have grown to $50.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Air Seoul intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP ERP ECC 6.0 | ERP Financial | ERP Financial Management | n/a | 2015 | 2015 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Awery Software | Legacy | Awery ERP | Aviation ERP | ERP Services and Operations | n/a | 2018 | 2018 |
In 2018, Air Seoul implemented Awery ERP as its Aviation ERP platform. The deployment centralized airline operational and back-office processes for the South Korea based carrier, targeting core airline functions across operations, maintenance, crew management, and finance.
Awery ERP was configured to support modules including flight operations management, crew scheduling and rostering, maintenance and engineering with work order processing, inventory and spare parts management, procurement, and financial accounting and reporting. Configuration emphasized role based access, standardized data models for aircraft and flight manifests, and audit trails for operational events.
The implementation used a centralized application architecture with role based access controls to provision operations, maintenance, crew, and finance users, and to enforce segregation of duties. Integrations focused on operational data feeds and financial ledger synchronization, with automated workflows linking maintenance work orders to inventory replenishment and crew rostering inputs.
Governance was organized around cross functional processes for schedule change management, maintenance workflow approvals, inventory replenishment controls, and financial reconciliation, with phased functional rollouts to limit operational disruption. The deployment positioned Awery ERP to provide centralized operational coordination across flight operations, engineering, and back office finance for Air Seoul.
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Reservation and Booking Management | ERP Services and Operations |
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2016 | 2016 |
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Reservation and Booking Management | ERP Services and Operations |
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2016 | 2016 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Kakao | Legacy | KakaoTalk | Chatbots and Conversational AI | AI-Powered Application | n/a | 2017 | 2017 |
In 2017, Air Seoul implemented KakaoTalk in the Chatbots and Conversational AI category to introduce promotional mobile notifications and direct customer messaging as part of its Sales Marketing activities. The deployment of KakaoTalk was positioned to extend the carrier's customer engagement channels and support campaign-driven outreach.
KakaoTalk was configured to support broadcast messaging, scheduled promotional pushes, subscriber list management, and templated content distribution, reflecting capabilities typical of Chatbots and Conversational AI platforms. The implementation emphasized message orchestration, content templates for promotions, and audience segmentation to manage targeted outreach at scale.
Operational ownership remained with the Sales Marketing team, which administered KakaoTalk alongside the airline's Instagram, Facebook, and YouTube channels to coordinate partnership promotions and routine brand communications. The channel supported marketing workflows for campaign execution and served as a customer-facing notification layer for promotional activity.
Governance was embedded in existing marketing content and approval processes, with message creation and timing controlled by the marketing group to ensure alignment with partnership promotions and regulatory guidelines. KakaoTalk was explicitly used for promotional mobile notifications, and its role was to centralize marketing-driven conversational messaging within Air Seoul's customer engagement stack.
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2022 | 2022 |
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