AL Nabooda Automobiles LLC
Al Quoz Industrial Area 3, Next to Dubai Driving Centre,
Dubai, x,
United Arab Emirates
Dubai, x,
United Arab Emirates
971 4 705 3333
Automotive
AL Nabooda Automobiles LLC Technographics
AL Nabooda Automobiles LLC Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by AL Nabooda Automobiles LLC and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1200 AL Nabooda Automobiles LLC employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that AL Nabooda Automobiles LLC has purchased the following applications: SAP ERP ECC 6.0 for ERP Financial in 2008, Autoline Drive DMS for Dealership Management in 2015, Oracle Marketing Cloud (Eloqua) for Marketing Automation in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems AL Nabooda Automobiles LLC is running and its propensity to invest more and deepen its relationship with SAP , CDK Global , Oracle or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing AL Nabooda Automobiles LLC revenues, which have grown to $293.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for AL Nabooda Automobiles LLC intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AL Nabooda Automobiles LLC Tech Stack and Enterprise Applications
AL Nabooda Automobiles LLC ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP ERP ECC 6.0 | ERP Financial | ERP | n/a | 2008 | 2009 |
In 2008, AL Nabooda Automobiles LLC implemented SAP ERP ECC 6.0 for ERP Financial. The project established a centralized SAP ERP ECC 6.0 environment to consolidate core financial accounting and order processing across the company operating in the United Arab Emirates.
Configuration focused on ERP Financial capabilities typical for large dealer operations, including general ledger, accounts receivable, invoicing, and order to cash workflows. The implementation included automation to remove invoiced cars from active order lists and persist those records into a separate car deliveries database, creating a distinct delivery record flow for invoiced vehicles. The SAP deployment also incorporated the PPN PVMS Ordering System as the ordering component within the SAP landscape.
Integrations were executed with VIBS Dealer Management System to run daily sales analysis reports and to push transactional status updates into SAP, enabling daily extraction and reconciliation of sold units. Operational coverage centered on finance and vehicle sales operations, with scheduled ingestion jobs, data validation rules, and authorization controls governing the movement of invoiced units into the car deliveries database. Governance emphasized standardized order to cash process flows and scheduled report-driven reconciliation between VIBS and SAP ERP ECC 6.0.
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AL Nabooda Automobiles LLC ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| CDK Global | Legacy | Autoline Drive DMS | Dealership Management | ERP Services and Operations | n/a | 2015 | 2016 |
In 2015, AL Nabooda Automobiles LLC implemented Autoline Drive DMS from CDK Global. The Autoline Drive DMS was deployed to support Dealership Management for VW, Porsche and Audi sales and after sales functions across all Dubai locations.
Implementation scope centered on operational control and financial reporting, with Autoline Drive DMS configured to manage sales and after sales workflows and to generate financial and operational reports designed for control and operational purposes. The project included a formal review of the Dealer Management System CDK Autoline by the newly formed internal audit function to validate report design and transactional controls.
Operational governance extended to VAT compliance, where the Autoline Drive DMS output was used by an internal team that participated in UAE VAT implementation activities and continues to support ongoing compliance with UAE VAT Law through monthly review of VAT Return documentation prepared for submission to the Federal Tax Authority. The internal audit department established audit coverage for sales and after sales across all Dubai sites and retains responsibility for periodic reviews of system-generated financial and operational reports.
Control and process changes emphasized auditability and reconciliation between operational modules and financial reporting, with the internal audit function embedded as the governance owner for continuing system reviews and VAT compliance oversight.
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AL Nabooda Automobiles LLC CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Marketing Cloud (Eloqua) | Marketing Automation | CRM | n/a | 2019 | 2019 |
In 2019, AL Nabooda Automobiles LLC deployed Oracle Marketing Cloud (Eloqua) on its public website. AL Nabooda Automobiles LLC uses Oracle Marketing Cloud (Eloqua) for Marketing Automation to support marketing, lead generation, and customer engagement functions across its UAE operations.
The implementation centers on Oracle Marketing Cloud (Eloqua) capabilities common to Marketing Automation, including web tracking and cookie-based visitor identification, hosted landing pages and form embeds for inbound lead capture, email campaign orchestration and segmentation, and campaign canvas style workflow automation for nurture flows. Configuration emphasis appears to be on digital campaign orchestration and progressive profiling to convert website traffic into marketing qualified leads.
Integration is explicitly focused on the corporate website where Oracle Marketing Cloud (Eloqua) elements are instrumented, using embedded forms and tracking scripts to populate contact records and trigger automated campaigns. Operational ownership is with the marketing organization, aligning web-driven acquisition and ongoing customer engagement under a centralized campaign engine.
Governance shifts implied by the implementation include standardized campaign workflows, centralized segmentation and consent handling in the marketing stack, and structured marketing operations processes to manage campaign approvals and data governance. The deployment positions Oracle Marketing Cloud (Eloqua) as the primary Marketing Automation platform for AL Nabooda Automobiles LLCs web-to-lead and digital engagement activities.
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AL Nabooda Automobiles LLC IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at AL Nabooda Automobiles LLC
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by AL Nabooda Automobiles LLC Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from AL Nabooda Automobiles LLC IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the AL Nabooda Automobiles LLC digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD AL Nabooda Automobiles LLC Technographics
AL Nabooda Automobiles LLC is a Automotive organization based in United Arab Emirates,
with around 1200 employees and annual revenues of $293.0 million.
AL Nabooda Automobiles LLC operates a diverse technology stack with applications such as
SAP ERP ECC 6.0, Autoline Drive DMS and Oracle Marketing Cloud (Eloqua),
covering areas like ERP Financial, Dealership Management and Marketing Automation.
AL Nabooda Automobiles LLC has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, CDK Global and Oracle.
AL Nabooda Automobiles LLC recently adopted applications including
Cloudflare CDN in 2020, Oracle Marketing Cloud (Eloqua) in 2019 and Hostway in 2019,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of AL Nabooda Automobiles LLC’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates AL Nabooda Automobiles LLC’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete AL Nabooda Automobiles LLC technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.