Alexander International Group
Alexander And Associates U 16 2 O'Connell St,
Parramatta, 2150, NSW,
Australia
Parramatta, 2150, NSW,
Australia
61 2 9221 1366
Leisure and Hospitality
Alexander International Group Technographics
Alexander International Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Alexander International Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 7 Alexander International Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Alexander International Group has purchased the following applications: Hubspot CRM for CRM in 2022, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2016, Forcepoint Email Security Cloud for Secure Email Gateways (SEGs) in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Alexander International Group is running and its propensity to invest more and deepen its relationship with HubSpot , Contentsquare , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Alexander International Group revenues, which have grown to $1.3 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Alexander International Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Alexander International Group Tech Stack and Enterprise Applications
Alexander International Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot CRM | CRM | CRM | n/a | 2022 | 2022 |
In 2022, Alexander International Group implemented Hubspot CRM as a CRM solution to capture and manage customer inquiries originating on its website. The Hubspot CRM deployment is a cloud SaaS instance embedded on the public site, configured for website lead capture using embedded forms and tracking snippets that create and update contact records automatically.
The implementation focuses on core CRM modules including contact management, activity logging, deal pipeline configuration, and simple automation for web-to-contact routing and email follow up. Operational coverage is the seven person Australian leisure and hospitality organization, where Hubspot CRM supports sales and customer service workflows tied directly to website interactions, with role based access and administration handled internally through Hubspot CRM administration.
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Customer Experience | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2021 | 2021 |
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Alexander International Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2016 | 2016 |
In 2016, Alexander International Group implemented Microsoft Azure Cloud Services to host its public website and centralize online operations. The deployment is categorized under Application Hosting and Computing Services and supports the company website at elaw.com.au.
The implementation uses Microsoft Azure Cloud Services to provide cloud-hosted compute and storage for the website, leveraging platform-managed scaling, certificate management, and content delivery capabilities common to Application Hosting and Computing Services. Configuration and operational management are handled through the Azure management plane, aligning web application hosting, storage, and network configuration with platform best practices for small organizations.
Operational scope is concentrated on the company website and customer facing content, with Business functions impacted including website operations and digital content delivery. Administrative control and provisioning are retained by internal staff consistent with a seven employee organizational model.
Governance and rollout were executed with a lightweight cloud administration model using Microsoft Azure Cloud Services, applying role based access controls and standard cloud workflows for patching, backups, and content updates. The approach aligns the Application Hosting and Computing Services deployment with routine operational processes for ongoing website management.
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Content Delivery Network | IaaS |
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2023 | 2023 |
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Alexander International Group CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Forcepoint | Legacy | Forcepoint Email Security Cloud | Secure Email Gateways (SEGs) | CyberSecurity | n/a | 2013 | 2013 |
In 2013, Alexander International Group implemented Forcepoint Email Security Cloud as a cloud-hosted email protection layer. The deployment uses Forcepoint Email Security Cloud, classified under Secure Email Gateways (SEGs), to secure email traffic for the company domains linked to its elaw.com.au presence and to serve core messaging protection needs for the small Australian leisure and hospitality firm.
The implementation aligns with typical Secure Email Gateways (SEGs) capabilities, delivering inbound and outbound filtering, anti-spam and anti-phishing controls, attachment and content scanning, quarantine and policy management workflows. Forcepoint Email Security Cloud is operated as a centralized cloud service, with administrative policy configuration and quarantine review performed by the organization’s IT or designated administrators, providing company-wide email security for all employees. Alexander International Group Forcepoint Email Security Cloud Secure Email Gateways (SEGs) supports the business function of email security and messaging protection for the organization.
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IT Decision Makers and Key Stakeholders at Alexander International Group
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Apps Being Evaluated by Alexander International Group Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Alexander International Group IT executives and key decision makers. This section highlights Alexander International Group's latest recorded technology evaluations, including Hitachi Ellipse EAM ERP (formerly ABB Ventyx Ellipse ERP) for ERP Financial on 2025-11-12, Odoo Open Source ERP for ERP Financial on 2025-11-04, and MYOB Exo for ERP Financial on 2025-11-04. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Alexander International Group digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-11-12 | Alexander International Group | Evaluated | Hitachi | Hitachi Ellipse EAM ERP (formerly ABB Ventyx Ellipse ERP) | ERP Financial | ERP |
| 2025-11-04 | Alexander International Group | Evaluated | Odoo | Odoo Open Source ERP | ERP Financial | ERP |
| 2025-11-04 | Alexander International Group | Evaluated | MYOB | MYOB Exo | ERP Financial | ERP |
FAQ - APPS RUN THE WORLD Alexander International Group Technographics
Alexander International Group is a Leisure and Hospitality organization based in Australia,
with around 7 employees and annual revenues of $1.3 million.
Alexander International Group operates a diverse technology stack with applications such as
Hubspot CRM, Microsoft Azure Cloud Services and Forcepoint Email Security Cloud,
covering areas like CRM, Application Hosting and Computing Services and Secure Email Gateways (SEGs).
Alexander International Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as HubSpot, Microsoft and Forcepoint.
Alexander International Group recently adopted applications including
Cloudflare CDN in 2023, Hubspot CRM in 2022 and Hotjar in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Alexander International Group’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Alexander International Group’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Alexander International Group technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.