AI Buyer Insights:

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

American Advertising Federation
Location
1101 Vermont Ave NW #500,
Washington, 20005, DC,
United States
Website
https://www.aaf.org/
Phone
1 202-898-0089
Artw industry
Non Profit
Employee
Revenue

American Advertising Federation Technographics

American Advertising Federation Technographics, Software Purchases, AI and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by American Advertising Federation and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 American Advertising Federation employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that American Advertising Federation has purchased the following applications: Zoom for Audio Video and Web Conferencing in 2021, Telerik Sitefinity CMS for Web Content Management in 2016, The Trade Desk for Digital Advertising Platform in 2021 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems American Advertising Federation is running and its propensity to invest more and deepen its relationship with Zoom Video Communications , Progress Software , The Trade Desk or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing American Advertising Federation revenues, which have grown to $25.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for American Advertising Federation intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

American Advertising Federation Tech Stack and Enterprise Applications

American Advertising Federation Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Zoom Video Communications Legacy Zoom Audio Video and Web Conferencing Collaboration n/a 2021 2021
In 2021, American Advertising Federation implemented Zoom to provide hosted meeting and event capabilities and to embed conferencing access on its public website. Zoom is deployed as the organization’s Audio Video and Web Conferencing application for a 200 person nonprofit, supporting member events, external stakeholder meetings, and marketing-driven virtual sessions. The presence of Zoom on the AAF website indicates embedded meeting and webinar entry points and public scheduling links to streamline access for registrants and remote attendees. Configuration centers on standard Audio Video and Web Conferencing capabilities including scheduled meetings, webinar hosting, screen sharing, recording, and role based host controls, aligned to event and membership workflows. Operational scope spans events, membership, and communications functions with centralized administrative control for account settings and meeting policy to enforce access and governance across the organization. The implementation emphasizes embedding Zoom meeting access into the site experience and enabling hosted virtual events and member facing sessions.
American Advertising Federation Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Progress Software Legacy Telerik Sitefinity CMS Web Content Management Content Management n/a 2016 2016
In 2016, American Advertising Federation implemented Telerik Sitefinity CMS as the central content platform for its public website. Telerik Sitefinity CMS was deployed as a web-facing CMS instance to manage page composition, content authoring, media asset management, responsive delivery and SEO controls, reflecting its role in the Web Content Management category. The implementation focused on providing structured content and publishing workflows for marketing and communications teams, including role based permissions, editorial approvals, content scheduling and versioning to support ongoing site operations. This deployment links American Advertising Federation, Telerik Sitefinity CMS, Web Content Management and marketing and communications functions, and was positioned to centralize website content governance and editorial lifecycle management.
American Advertising Federation CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
The Trade Desk Legacy The Trade Desk Digital Advertising Platform CRM n/a 2021 2021
In 2021 American Advertising Federation implemented The Trade Desk as a Digital Advertising Platform on its website to centralize programmatic media activity for marketing and member outreach. The implementation instruments site-level ad inventory and configures The Trade Desk for campaign lifecycle management, ensuring the platform functions as the primary interface for order creation, audience segmentation, bidding controls and consolidated campaign reporting. Configuration work centered on standard Digital Advertising Platform capabilities, including campaign management, audience targeting and segmentation, real-time bidding parameter controls, creative delivery and unified reporting dashboards. The Trade Desk was set up to manage programmatic placements and to host campaign creatives and delivery rules while exposing reporting and attribution views to the advertising operations team. Operational coverage aligns with marketing and communications functions, with the platform integrated directly into the American Advertising Federation website through tag and pixel instrumentation to enable measurement and delivery. Governance was established around ad operations workflows and campaign approval processes to operationalize The Trade Desk within the organization, consolidating media planning and execution through the Digital Advertising Platform.
Donor and Fundraising Management CRM 2019 2019
Marketing Automation CRM 2021 2021
American Advertising Federation IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2019 2019
Content Delivery Network IaaS 2021 2021
American Advertising Federation CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Email Gateways (SEGs) CyberSecurity 2017 2017

IT Decision Makers and Key Stakeholders at American Advertising Federation

First Name Last Name Title Function Department Email Phone
Chief Operating Officer CXO Finance
Assistant Vice President, Events and Corporate Services VP Operations
Information Technology and Database Manager Manager IT
Show All Contacts

Apps Being Evaluated by American Advertising Federation Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from American Advertising Federation IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the American Advertising Federation digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD American Advertising Federation Technographics
American Advertising Federation is a Non Profit organization based in United States, with around 200 employees and annual revenues of $25.0 million.
American Advertising Federation operates a diverse technology stack with applications such as Zoom, Telerik Sitefinity CMS and The Trade Desk, covering areas like Audio Video and Web Conferencing, Web Content Management and Digital Advertising Platform.
American Advertising Federation has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Zoom Video Communications, Progress Software and The Trade Desk.
American Advertising Federation recently adopted applications including Zoom in 2021, The Trade Desk in 2021 and Feathr Invites in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of American Advertising Federation’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates American Advertising Federation’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete American Advertising Federation technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.