Modesto, 95356, CA,
United States
American Chevrolet of Modesto, Inc Technographics
American Chevrolet of Modesto, Inc Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by American Chevrolet of Modesto, Inc and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 40 American Chevrolet of Modesto, Inc employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that American Chevrolet of Modesto, Inc has purchased the following applications: Reynolds and Reynolds DMS for Dealership Management in 2010, CDK Global CRM for Automotive Dealership CRM in 2016, CrownPeak Universal Consent Platform (formerly Evidon) for Governance, Risk and Compliance in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems American Chevrolet of Modesto, Inc is running and its propensity to invest more and deepen its relationship with Reynolds and Reynolds Company , CDK Global , Emplifi or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing American Chevrolet of Modesto, Inc revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for American Chevrolet of Modesto, Inc intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
American Chevrolet of Modesto, Inc Tech Stack and Enterprise Applications
American Chevrolet of Modesto, Inc ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Reynolds and Reynolds Company | Legacy | Reynolds and Reynolds DMS | Dealership Management | ERP Services and Operations | n/a | 2010 | 2010 |
In 2010, American Chevrolet of Modesto, Inc implemented Reynolds and Reynolds DMS, adopting it as the core Dealership Management application for the dealership. The implementation was sized for a 40 employee dealership and oriented to unify retail sales, fixed operations, parts, and back office accounting workflows.
The Reynolds and Reynolds DMS implementation included standard Dealership Management modules such as sales and deal processing, finance and insurance transaction management, parts inventory and pricing, service scheduling and repair order management, and general ledger accounting. Configuration emphasized transaction processing workflows, inventory controls, CRM lead capture, and compliance oriented documentation tied to vehicle titling and F and I paperwork.
Deployment covered the showroom, service bays, parts counter, and dealership back office, with role based user profiles configured for sales staff, service advisors, parts personnel, and accounting users. Adoption efforts focused on process standardization, data entry governance, and staged user training to maximize usage of Reynolds and Reynolds DMS.
Governance practices implemented included role based access controls, standardized deal entry and repair order templates, and defined posting procedures for accounting to enforce consistent transactional records. The rollout prioritized configuration and staff enablement to increase system utilization within core business functions.
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American Chevrolet of Modesto, Inc CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| CDK Global | Legacy | CDK Global CRM | Automotive Dealership CRM | CRM | n/a | 2016 | 2016 |
In 2016, American Chevrolet of Modesto, Inc implemented CDK Global CRM to support dealership customer engagement and lead management. The deployment is categorized as Automotive Dealership CRM and is explicitly used on the dealership website to capture and route customer inquiries and appointment requests.
CDK Global CRM was configured to manage dealer-centric functions common to the category, including web lead capture, contact and opportunity management, service appointment requests, and basic campaign workflows. Configuration emphasis reflected the scale of a 40 person dealership, focusing on streamlined lead capture on the public site and consolidated customer records for sales and service teams.
The implementation is embedded on the public website to surface showroom and service leads directly into the CDK Global CRM workflow, enabling online contact forms and appointment request flows to create CRM records. Operational coverage centers on customer facing functions across sales, service, and parts, with data consolidation and lead routing configured to support daily dealership operations.
Governance practices emphasize role based access and standardized lead response workflows, aligning sales and service users to consistent contact and follow up processes. CDK Global CRM is the primary Automotive Dealership CRM for American Chevrolet of Modesto, Inc, and the system architecture centers on web‑facing lead ingestion and dealer CRM case management.
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Customer Experience | CRM |
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2011 | 2011 |
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Data Management Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2015 | 2015 |
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American Chevrolet of Modesto, Inc TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| CrownPeak | Legacy | CrownPeak Universal Consent Platform (formerly Evidon) | Governance, Risk and Compliance | TRM | n/a | 2013 | 2013 |
In 2013, American Chevrolet of Modesto, Inc deployed CrownPeak Universal Consent Platform (formerly Evidon) on its public website. The CrownPeak Universal Consent Platform is implemented as a web hosted consent management layer to capture visitor privacy choices, present cookie consent controls, and record consent decisions, aligning with Governance, Risk and Compliance requirements for online customer interactions.
The implementation focuses on client side consent capture, cookie level permissioning, consent logging, and tag governance modules typical of consent management systems. American Chevrolet of Modesto, Inc uses CrownPeak Universal Consent Platform to support website and marketing touchpoints, enabling privacy preference management and runtime control of third party scripts while serving business functions in marketing and customer engagement within the Governance, Risk and Compliance category.
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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American Chevrolet of Modesto, Inc IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at American Chevrolet of Modesto, Inc
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Apps Being Evaluated by American Chevrolet of Modesto, Inc Executives
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