AI Buyer Insights:

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

American Traveler Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft Dynamics GP ERP Financial ERP Financial Management n/a 2016 2017
In 2016, American Traveler implemented Microsoft Dynamics GP to centralize core accounting within its ERP Financial environment. Deployment targeted the finance organization, including billing and accounts receivable teams, to provide a unified system of record for customer accounts, invoice creation, payment validation, and outstanding balance tracking. Microsoft Dynamics GP was configured as the primary financial application to capture invoice transactions and account adjustments while supporting routine bookkeeping workflows. Functional configuration emphasized accounts receivable workflows, invoice generation, reconciliation processes, and short and overpayment adjustment handling. The implementation integrated Microsoft Dynamics GP with Salesforce for reconciling invoices against client payments, while Microsoft Excel was used operationally for account validation and adjustment calculations. Governance consolidated invoicing and reconciliation workflows within the finance team, standardizing how invoices are created, validated, and adjusted across Microsoft Dynamics GP, Salesforce, and spreadsheet-based controls.
HCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
ADP Legacy ADP iPay Employee Self Service HCM n/a 2018 2018
In 2018, American Traveler implemented ADP iPay to provision employee access to ADP iPayStatements. ADP iPay is used as a Payroll application to deliver online pay statements and W-2 information for American Traveler and affiliates. The implementation centers on ADP iPayStatements functionality for pay statement and earnings statement delivery, W-2 access, and a guided self-service registration workflow. Configuration and enrollment require a Self Service Registration Pass Code ATR-ATR, proof of identity based on a recent pay statement or voucher, collection of an employee e-mail address, and creation of password and security details during the registration steps. The service is accessed through https://ipay.adp.com, with employees receiving e-mail confirmation after successful enrollment. Operational coverage includes American Traveler and its affiliates, supporting payroll and HR business functions related to paycheck distribution and tax statement availability. Governance for the rollout emphasized identity proofing and user-level self-service, with payroll and IT teams responsible for distributing the registration pass code and providing enrollment support. Users were instructed to add https://ipay.adp.com to browser bookmarks for recurring access to ADP iPay.
AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
LiveChat, Inc. Legacy LiveChat Chatbots and Conversational AI AI-Powered Application n/a 2020 2020
In 2020, American Traveler deployed LiveChat on its public website. The deployment established LiveChat as the companys Chatbots and Conversational AI solution to support customer service and lead capture through on-site conversational engagement. Implementation centered on the LiveChat web widget and conversational workflows typical of Chatbots and Conversational AI, including proactive chat triggers, canned responses for common inquiries, visitor monitoring for real-time context, and routing logic to direct conversations to service teams. Configuration focused on web-based provisioning and conversational content management to standardize responses and reduce manual handling for recurring questions. Operational ownership appears aligned to customer service and digital marketing, with centralized administration for chat scripts, response libraries, and shift coverage. Governance emphasized consolidated on-site chat controls and conversational governance to manage customer-facing interactions via LiveChat across the corporate website.
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Marketing Analytics CRM 2014 2014
Marketing Analytics CRM 2015 2015
Marketing Automation CRM 2019 2019
Marketing Automation CRM 2021 2021
Sales Automation, CRM, Sales Engagement CRM 2018 2018
ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Performance Management ITSM 2015 2015
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2019 2019
Application Hosting and Computing Services IaaS 2021 2021
Application Hosting and Computing Services IaaS 2017 2017
Content Delivery Network IaaS 2015 2015
Content Delivery Network IaaS 2021 2021
Content Delivery Network IaaS 2018 2018
IT Decision Makers and Key Stakeholders at American Traveler
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by American Traveler Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD American Traveler Technographics

American Traveler is a Professional Services organization based in United States, with around 680 employees and annual revenues of $80.0 million.

American Traveler operates a diverse technology stack with applications such as Microsoft Dynamics GP, ADP iPay and LiveChat, covering areas like ERP Financial, Employee Self Service and Chatbots and Conversational AI.

American Traveler has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft, ADP and LiveChat, Inc..

American Traveler recently adopted applications including Salesforce Marketing Cloud in 2021, Rackspace Cloud in 2021 and Fastly in 2021, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of American Traveler’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates American Traveler’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete American Traveler technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.