Ametras Informatik
Eisenbahnstr. 11,
Baienfurt, 88255,
Germany
Baienfurt, 88255,
Germany
49 75156850
Professional Services
Ametras Informatik Technographics
Ametras Informatik Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Ametras Informatik and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 90 Ametras Informatik employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Ametras Informatik has purchased the following applications: Odoo Open Source ERP for ERP Financial in 2021, Google Workspace (Formerly Google G-Suite) for Collaboration in 2019, Hubspot Marketing Automation for Marketing Automation in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Ametras Informatik is running and its propensity to invest more and deepen its relationship with Odoo , Google , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Ametras Informatik revenues, which have grown to $14.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Ametras Informatik intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Ametras Informatik Tech Stack and Enterprise Applications
Ametras Informatik ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Odoo | Legacy | Odoo Open Source ERP | ERP Financial | ERP | n/a | 2021 | 2021 |
In 2021 Ametras Informatik implemented Odoo Open Source ERP to manage its core finance operations, a deployment clearly aligned with the ERP Financial category. The implementation was executed for a Germany based professional services firm with approximately 90 employees, positioning Odoo Open Source ERP as the primary financial application visible on the company website.
The deployment concentrated on ERP Financial capabilities, with configuration of general ledger, accounts payable, accounts receivable, invoicing and billing, bank reconciliation, tax configuration and standardized financial reporting. Odoo Open Source ERP was configured with chart of accounts and role based access controls to support finance and project accounting workflows typical for a professional services firm.
Ametras uses Odoo Open Source ERP on their website as part of the operational footprint in Germany, and governance focused on finance and operations teams to manage transactional controls and reporting cadence. The implementation narrative emphasizes functional orchestration within the ERP Financial domain rather than external system replacements or named integrations.
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Ametras Informatik Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Ametras Informatik implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The cloud-hosted Google Workspace deployment centralized corporate Gmail, Calendar, Drive storage, Docs real-time editing, and Meet video conferencing to support internal collaboration and professional services delivery across the organization in Germany.
Administration was managed through the Google Workspace admin console with user provisioning, group-based access controls, and centralized policy enforcement to align with departmental collaboration needs. The company’s website uses CleverReach for email marketing and operates alongside Google Workspace to support communications and client outreach workflows, while core business functions covered include document management, internal communications, and client-facing collaboration.
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Ametras Informatik CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Marketing Automation | Marketing Automation | CRM | n/a | 2022 | 2022 |
In 2022, Ametras Informatik implemented Hubspot Marketing Automation to centralize digital lead capture and campaign orchestration. The implementation targeted Marketing Automation capabilities for the companys professional services marketing function in Germany, and was scoped to support marketing operations with structured handoff into sales processes. Ametras Informatik has approximately 90 employees, and the deployment emphasized configuration patterns appropriate for a mid sized professional services firm.
The Hubspot Marketing Automation configuration focused on core modules typical of the category, including email marketing, form based lead capture, contact segmentation, workflow automation for nurturing sequences, and campaign reporting. Automation workflows were designed to manage lead lifecycle stages and behavioral triggers, while templates and list segmentation supported targeted outreach for service lines. Analytics and reporting components were enabled to feed campaign performance and contact lifecycle views back to marketing operations.
Integrations were implemented with the corporate website, including a visible Slack presence on the site to support conversational lead capture and real time touchpoints. HubSpot tracking assets were applied across site pages to synchronize web activity with contact records and enable web to contact mapping. Operational coverage included marketing operations and the sales intake process within the Germany organization to ensure captured leads entered established follow up workflows.
Governance established marketing operations ownership for campaign configuration, lead scoring rules, and workflow change control, with formalized handoff procedures to sales for qualified leads. Rollout emphasized standardization of lead qualification and automated follow up to reduce manual handoffs and preserve data quality in contact records. The narrative centers on Hubspot Marketing Automation as the system of record for marketing activities and web sourced lead orchestration.
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Ametras Informatik ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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IT Service Management | ITSM |
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2019 | 2019 |
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Ametras Informatik IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2011 | 2011 |
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IT Decision Makers and Key Stakeholders at Ametras Informatik
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Ametras Informatik Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Ametras Informatik IT executives and key decision makers. This section highlights Ametras Informatik's latest recorded technology evaluations, including IBM Db2 for Database Management on 2026-06-10. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Ametras Informatik digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-06-10 | Ametras Informatik | Evaluated | IBM | IBM Db2 | Database Management | IaaS |
FAQ - APPS RUN THE WORLD Ametras Informatik Technographics
Ametras Informatik is a Professional Services organization based in Germany,
with around 90 employees and annual revenues of $14.0 million.
Ametras Informatik operates a diverse technology stack with applications such as
Odoo Open Source ERP, Google Workspace (Formerly Google G-Suite) and Hubspot Marketing Automation,
covering areas like ERP Financial, Collaboration and Marketing Automation.
Ametras Informatik has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Odoo, Google and HubSpot.
Ametras Informatik recently adopted applications including
Hubspot Marketing Automation in 2022, Microsoft Azure Cloud Services in 2022 and Odoo Open Source ERP in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Ametras Informatik’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Ametras Informatik’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Ametras Informatik technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.