Anedik Kritikos Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Anedik Kritikos and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1700 Anedik Kritikos employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Anedik Kritikos has purchased the following applications: Zendesk Chat for Chatbots and Conversational AI in 2021, ContactPigeon Platform for Customer Engagement in 2019, New Relic APM for Application Performance Management in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Anedik Kritikos is running and its propensity to invest more and deepen its relationship with Zendesk , ContactPigeon , New Relic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Anedik Kritikos revenues, which have grown to $442.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Anedik Kritikos intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ContactPigeon | Legacy | ContactPigeon Platform | Customer Engagement | CRM | n/a | 2019 | 2019 |
In 2019, Anedik Kritikos implemented ContactPigeon Platform to support Customer Engagement. The ContactPigeon Platform was deployed on the company website https://www.kritikos-sm.gr/ to capture on-site behavior and power customer-facing communications.
The implementation focused on web channel instrumentation and campaign orchestration consistent with Customer Engagement platforms, enabling behavioral tracking, audience segmentation, automated lifecycle campaigns, and on-site messaging alongside email and SMS execution. ContactPigeon Platform was used to centralize customer interaction signals from the webshop, creating unified profiles and triggering event-driven communications through platform campaign workflows. Configuration emphasized marketing automation, personalization rules, and template-driven messaging to align promotional cadence with visitor behavior.
Operational ownership centered on marketing and e-commerce functions within the Greece-based retailer, consolidating campaign management and audience governance on the ContactPigeon Platform. The rollout consolidated digital engagement tooling on the website, standardizing campaign workflows and audience segmentation practices for ongoing customer engagement orchestration.
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Customer Support | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| New Relic | Legacy | New Relic APM | Application Performance Management | ITSM | n/a | 2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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