Barnsley, S70 6TF,
United Kingdom
Any Colour Car Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Any Colour Car and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Any Colour Car employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Any Colour Car has purchased the following applications: Visitor Chat for Chatbots and Conversational AI in 2020, Google Workspace (Formerly Google G-Suite) for Collaboration in 2021, dc AG Dynamic Content for Web Content Management in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Any Colour Car is running and its propensity to invest more and deepen its relationship with Visitor Chat , Google , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Any Colour Car revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Any Colour Car intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Visitor Chat | Legacy | Visitor Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020 Any Colour Car implemented Visitor Chat on its public website, deploying Visitor Chat as a customer-facing Chatbots and Conversational AI application to manage web inquiries and capture sales leads. The implementation is scoped to the company website serving the United Kingdom audience, aligning the Visitor Chat application with customer engagement and lead qualification business functions for a 10 person automotive retailer.
Visitor Chat was configured as a site-embedded, cloud-hosted conversational widget with scripted greeting flows, FAQ automation, form-based lead capture, and escalation pathways to human responders. Operational ownership and content governance are handled in-house by the small sales and operations team, with regular updates to conversational scripts and routing rules to keep the Chatbots and Conversational AI behavior aligned to sales and support workflows.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2021 | 2021 |
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Collaboration | Collaboration |
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2024 | 2024 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| dc AG | Legacy | dc AG Dynamic Content | Web Content Management | Content Management | n/a | 2021 | 2021 |
In 2021, Any Colour Car implemented dc AG Dynamic Content, deploying the dc AG Dynamic Content Web Content Management application to support dealership operations in Barnsley and across the United Kingdom. The implementation targeted customer-facing content and operational workflows to streamline interactions between sales and aftersales teams and to improve customer service.
Configuration emphasized Sales, After Sales, Accounts and CRM capabilities inferred from the vendor case study, implementing unified sales, parts, service and accounts workflows. The deployment centralized management of online vehicle listings, service booking pages, parts information and customer communications, aligning content publishing with CRM-oriented customer records and accounts processes.
Rollout was scoped to the Barnsley dealership with operational coverage across sales, aftersales and accounts teams, and governance adjusted to assign content ownership to functional teams and standardize service booking and parts ordering workflows. Any Colour Car implemented dc AG Dynamic Content to streamline dealership operations and improve customer service across sales and aftersales in the UK, while consolidating content and process control for web and customer engagement channels.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Product Information Management | eCommerce |
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2025 | 2025 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2024 | 2024 |
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Tag Management | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2024 | 2024 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Cloud Storage | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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Domain Name System (DNS) | IaaS |
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2020 | 2020 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Security (AppSec) | CyberSecurity |
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2020 | 2020 |
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Application Security (AppSec) | CyberSecurity |
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2021 | 2021 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2020 | 2020 |
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Web Application Firewalls (WAF), Phishing Protection | CyberSecurity |
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2023 | 2023 |
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