AI Buyer Insights:

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Appart'City Data, Technology Stack, and Enterprise Applications
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2016 2016
Survey and Questionnaire Collaboration 2019 2019
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
D-EDGE Hospitality Solutions Legacy D-EDGE Digital Media Account Based Marketing CRM n/a 2017 2017
In 2017, Appart'City implemented D-EDGE Digital Media to support account targeted marketing across its leisure and hospitality footprint in France. The deployment was centered on the Account Based Marketing platform to enable coordinated outreach to high value corporate and group accounts and to align marketing activity with commercial objectives. The D-EDGE Digital Media implementation encompassed core Account Based Marketing capabilities including account identification and segmentation, audience orchestration, programmatic campaign setup, and personalized content delivery. Configuration work emphasized reusable campaign templates, account-level audience lists, and centralized creative management to scale marketing programs across property portfolios. Operational ownership focused on marketing and commercial teams, where D-EDGE Digital Media provided campaign orchestration and reporting workflows for account-level engagement. The implementation established standardized campaign governance, including account list stewardship, approval workflows, and cadence for campaign execution tied to commercial calendars. D-EDGE Digital Media was instrumented to provide account-centric analytics and campaign attribution at the account level, enabling ongoing refinement of targeting and messaging. The full application name D-EDGE Digital Media is used in reporting and vendor documentation as the primary Account Based Marketing solution for Appart'City.
Marketing Analytics CRM 2017 2017
Marketing Automation CRM 2016 2016
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Sinch Legacy Pathwire MailJet Transactional Email PaaS n/a 2016 2016
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2016 2016
IT Decision Makers and Key Stakeholders at Appart'City
First Name Last Name Title Function Department Email Phone
No data found
Apps Being Evaluated by Appart'City Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Appart'City Technographics

Appart'City is a Leisure and Hospitality organization based in France, with around 2000 employees and annual revenues of $300.0 million.

Appart'City operates a diverse technology stack with applications such as Microsoft 365, D-EDGE Digital Media and Pathwire MailJet, covering areas like Collaboration, Account Based Marketing and Transactional Email.

Appart'City has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft, D-EDGE Hospitality Solutions and Sinch.

Appart'City recently adopted applications including Momentive SurveyMonkey in 2019, D-EDGE Digital Media in 2017 and AB Tasty Instant Analytics in 2017, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Appart'City’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Appart'City’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Appart'City technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.