Arsenaln Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Arsenaln and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Arsenaln employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Arsenaln has purchased the following applications: Masterhost for Application Hosting and Computing Services in 2013, Calltouch for Call Tracking and Recording in 2022, NetCat for Content Management in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Arsenaln is running and its propensity to invest more and deepen its relationship with Masterhost , Calltouch , NetCat or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Arsenaln revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Arsenaln intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Masterhost | Legacy | Masterhost | Application Hosting and Computing Services | IaaS | n/a | 2013 | 2013 | In 2013, Arsenaln deployed Masterhost to host its public website. Arsenaln uses Masterhost as its Application Hosting and Computing Services provider to maintain the company web presence that supports its distribution business in Russia. The implementation centers on standard hosting capabilities typical of Application Hosting and Computing Services, including web hosting, DNS management, email hosting and a provider control panel for site provisioning and content updates. With a 10 employee distribution organization the operational scope is limited to the customer-facing website and associated email and site administration, with configuration focused on hosting-level administration and certificate management rather than enterprise application integration. |
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Calltouch | Legacy | Calltouch | Call Tracking and Recording | CRM | n/a | 2022 | 2022 | In 2022 Arsenaln implemented Calltouch for Call Tracking and Recording on its website. The Calltouch implementation is embedded in Arsenaln's public site to capture inbound phone calls originating from digital channels and to collect call recordings and attribution metadata. For a small distribution firm with 10 employees, the deployment focuses on capturing lead sources and routing call records into sales and marketing workflows. Configured functional capabilities include call tracking, call recording, dynamic number insertion, call attribution analytics, and reporting dashboards provided by Calltouch. The architecture uses a cloud hosted Calltouch service integrated with Arsenaln's website via an embedded tracking snippet that swaps phone numbers and tags sessions for attribution. Configuration emphasizes low operational overhead, with standard category workflows for call tagging, recording retention settings, and dashboarded activity. Operational scope centers on inbound website traffic and supports Arsenaln's sales and marketing teams across its Russia based operations. Governance includes administrator level configuration for recording and attribution rules, and role based access to Calltouch reporting and recordings. The implementation ties the Calltouch application to Arsenaln's contact touchpoint instrumentation and centralizes phone call analytics within the Call Tracking and Recording category. | |
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Tag Management | CRM |
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2022 | 2022 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| NetCat | Legacy | NetCat | Content Management | Content Management | n/a | 2022 | 2022 | In 2022, Arsenaln implemented NetCat as its Content Management system for the company website. The NetCat deployment is used on https://www.arsenaln.ru/ to manage public-facing pages and product listings for this Russia-based distribution firm with a 10 person staff. The implementation leverages standard Content Management capabilities in NetCat, including template-driven page rendering, administrative content authoring, product catalog pages, SEO metadata fields, and role-based user accounts to separate content editors from site administrators. Operational scope is concentrated on marketing and commerce-facing functions, with content workflows and site publishing managed by a small internal team and technical template maintenance performed within the NetCat platform. |
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