Asto is a Manufacturing organization based in Netherlands, with around 30 employees and annual revenues of $3.0 million.

What enterprise applications does Asto use?

Asto operates a diverse technology stack with applications such as Qooqie Call Tracking, covering areas like Call Center.

What digital transformation initiatives has Asto undertaken?

Asto has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Qooqie.

What are the most recent software purchases made by Asto?

Asto recently adopted applications including Qooqie Call Tracking in 2020, highlighting its ongoing modernization strategy.

Which IT decision makers lead technology initiatives at Asto?

APPS RUN THE WORLD maintains an up-to-date database of Asto’s key decision makers and IT executives, available to Premium subscribers.

How does APPS RUN THE WORLD track Asto’s IT investments?

Our research team continuously updates Asto’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

How can I access the full list of applications used by Asto?

Subscribe to APPS RUN THE WORLD to access the complete Asto technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.

Asto Technographics, Software Purchases, AI and Digital Transformation Initiatives

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● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

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● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

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● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

Asto Technographics, Software Purchases, AI and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Asto and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30 Asto employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Asto has purchased the following applications: Qooqie Call Tracking for Call Center in 2020 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Asto is running and its propensity to invest more and deepen its relationship with Qooqie or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Asto revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Asto intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
Qooqie	Legacy	Qooqie Call Tracking	Call Center	CRM	n/a	2020	2020	In 2020, Asto implemented Qooqie Call Tracking, deploying the Call Center application to instrument inbound telephone activity for the 30 person manufacturing firm based in the Netherlands. Qooqie Call Tracking was provisioned as a cloud hosted call attribution and logging solution, configured to capture caller identifiers, call timestamps, source attribution and campaign level call data. The deployment focused on supporting sales, customer service and marketing workflows across Asto's Netherlands operations. Configuration emphasized call tracking, session level call records, configurable reporting dashboards and operator access controls, aligned to the company's small enterprise operational model. Governance covered user role segmentation for sales and marketing teams, tagging conventions to map calls to marketing initiatives and retention settings to manage recorded call metadata. The implementation narrative centers on Qooqie Call Tracking as the primary Call Center capability installed at Asto.

Vendor

Previous System

Application

Market

VAR/SI

When

Live

Insight

Qooqie

Legacy

Qooqie Call Tracking

Call Center

CRM

n/a

2020

In 2020, Asto implemented Qooqie Call Tracking, deploying the Call Center application to instrument inbound telephone activity for the 30 person manufacturing firm based in the Netherlands. Qooqie Call Tracking was provisioned as a cloud hosted call attribution and logging solution, configured to capture caller identifiers, call timestamps, source attribution and campaign level call data. The deployment focused on supporting sales, customer service and marketing workflows across Asto's Netherlands operations. Configuration emphasized call tracking, session level call records, configurable reporting dashboards and operator access controls, aligned to the company's small enterprise operational model. Governance covered user role segmentation for sales and marketing teams, tagging conventions to map calls to marketing initiatives and retention settings to manage recorded call metadata. The implementation narrative centers on Qooqie Call Tracking as the primary Call Center capability installed at Asto.

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Asto Technographics