Brooklyn, 11205, NY,
United States
Atoms Technographics
Atoms Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Atoms and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30 Atoms employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Atoms has purchased the following applications: PayPal Braintree for Payment Processing in 2024, Chatwoot Live Chat for Chatbots and Conversational AI in 2023, Freshpaint for Analytics and BI in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Atoms is running and its propensity to invest more and deepen its relationship with PayPal , Afterpay , Chatwoot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Atoms revenues, which have grown to $15.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Atoms intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Atoms Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| PayPal | Legacy | PayPal Braintree | Payment Processing | ERP Financial Management | n/a | 2024 | 2024 |
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Payment Processing | ERP Financial Management |
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2020 | 2020 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Chatwoot | Legacy | Chatwoot Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2023 | 2023 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Perfalytics | Legacy | Freshpaint | Analytics and BI | Analytics and BI | n/a | 2020 | 2020 |
In 2020, Atoms deployed Freshpaint on its public website to instrument customer interactions and site events. The Freshpaint deployment supports the company's Analytics and BI efforts by centralizing first party event collection for web-based commerce and customer engagement channels.
The implementation focused on event schema design and automated client-side instrumentation, using Freshpaint to capture page views, product interactions, and named user events. Configuration work included mapping custom event properties, enabling identity resolution across sessions, and applying consent-aware capture to honor tracking preferences.
Event streams captured via Freshpaint are routed into downstream analytics and BI pipelines and to marketing endpoints, enabling a unified event layer for analysis and activation without naming specific downstream vendors. Operational coverage is limited to the Atoms website, and the primary business functions consuming the data are product analytics, marketing, and growth analytics.
Governance was established around a centralized event taxonomy and change control process, with the analytics function owning schema updates and QA gates for new events. Rollout was executed iteratively on the web property, accompanied by monitoring for instrumentation fidelity and periodic taxonomy reviews.
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Analytics and BI | Analytics and BI |
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2025 | 2025 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2019 | 2019 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2025 | 2025 |
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Survey and Questionnaire | Collaboration |
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2023 | 2023 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application, Web and Enterprise Search | Content Management |
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2025 | 2025 |
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Application, Web and Enterprise Search | Content Management |
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2026 | 2026 |
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Content Management | Content Management |
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2022 | 2022 |
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Digital Asset Management | Content Management |
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2021 | 2021 |
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Video Editing | Content Management |
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2019 | 2019 |
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Web Content Management | Content Management |
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2019 | 2019 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2024 | 2024 |
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eCommerce | eCommerce |
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2019 | 2019 |
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Personalization and Product Recommendations | eCommerce |
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2019 | 2019 |
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Personalization and Product Recommendations | eCommerce |
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2022 | 2022 |
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Product Review Management | eCommerce |
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2019 | 2019 |
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Returns Management | SCM |
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2024 | 2024 |
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CRM
ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2019 | 2019 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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API Management | PaaS |
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2019 | 2019 |
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Apps Development | PaaS |
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2020 | 2020 |
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Apps Development | PaaS |
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2020 | 2020 |
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Apps Development | PaaS |
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2020 | 2020 |
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Transactional Email | PaaS |
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2019 | 2019 |
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Transactional Email | PaaS |
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2019 | 2019 |
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Transactional Email | PaaS |
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2019 | 2019 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Cloud Storage | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2025 | 2025 |
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Domain Name System (DNS) | IaaS |
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2019 | 2019 |
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Domain Name System (DNS) | IaaS |
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2020 | 2020 |
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Network Data Intelligence | IaaS |
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2019 | 2019 |
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Network Management and Monitoring | IaaS |
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2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Security (AppSec) | CyberSecurity |
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2020 | 2020 |
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Application Security (AppSec) | CyberSecurity |
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2024 | 2024 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2019 | 2019 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Atoms
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Atoms Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||