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Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Avascent Data, Technology Stack, and Enterprise Applications
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Cisco Systems Legacy Cisco Webex Meetings Audio Video and Web Conferencing Collaboration n/a 2017 2017
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Automattic Legacy WooCommerce eCommerce eCommerce n/a 2020 2020
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
IDG Legacy IDG KickFire Account Based Marketing CRM n/a 2018 2018
In 2018 Avascent deployed IDG KickFire as an Account Based Marketing solution to surface its invisible pipeline and support marketing and sales functions. Avascent implemented IDG KickFire to identify companies and decision makers visiting its site and to improve lead capture for targeted lead nurturing. The implementation used IDG KickFire modules including LIVE Leads™, KickFire Forms and forms tracking to capture contact information, track returning visitors, and record content interest. The deployment emphasized website findability and content view tracking so marketing could publish higher relevance content based on observed visitor behavior. Operational integrations included embedding KickFire Forms into Avascent’s WordPress website and pushing new leads into SalesForce CRM, while also adding contacts to marketing mailing lists and triggering real-time alerts for returning prospects. The configuration routed LIVE Leads™ insights to marketing and sales workflows to enable timely outreach and lead qualification. Governance centered on marketer led configuration with ongoing support from KickFire’s customer service, which provided troubleshooting and best practice recommendations. Avascent reported increased form conversions, improved ability to identify potential customers, and progress in targeted lead nurturing as explicit outcomes of the IDG KickFire Account Based Marketing deployment.
Marketing Automation CRM 2016 2016
Marketing Automation CRM 2020 2020
Sales Automation, CRM, Sales Engagement CRM 2021 2021
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2019 2019
Content Delivery Network IaaS 2020 2020
Content Delivery Network IaaS 2021 2021
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Email Gateways (SEGs) CyberSecurity 2019 2019
Secure Email Gateways (SEGs) CyberSecurity 2021 2021
IT Decision Makers and Key Stakeholders at Avascent
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Avascent Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Avascent Technographics

Avascent is a Professional Services organization based in United States, with around 200 employees and annual revenues of $22.0 million.

Avascent operates a diverse technology stack with applications such as Cisco Webex Meetings, WooCommerce and IDG KickFire, covering areas like Audio Video and Web Conferencing, eCommerce and Account Based Marketing.

Avascent has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Cisco Systems, Automattic and IDG.

Avascent recently adopted applications including Salesforce Sales Cloud in 2021, Amazon CloudFront in 2021 and Mimecast Email Security in 2021, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Avascent’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Avascent’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Avascent technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.