Axel Arigato Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Axel Arigato and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 500 Axel Arigato employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Axel Arigato has purchased the following applications: Klarna Payments for Payment Processing in 2021, Zendesk Chat for Chatbots and Conversational AI in 2022, DEMA Platform for Analytics and BI in 2025 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Axel Arigato is running and its propensity to invest more and deepen its relationship with Klarna , Zendesk , DEMA or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Axel Arigato revenues, which have grown to $200.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Axel Arigato intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Klarna | Legacy | Klarna Payments | Payment Processing | ERP Financial Management | n/a | 2021 | 2021 |
|
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2022 | 2022 |
|
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| DEMA | Legacy | DEMA Platform | Analytics and BI | Analytics and BI | n/a | 2025 | 2025 |
In 2025, Axel Arigato deployed DEMA Platform as a website-focused Analytics and BI layer to centralize tracking and reporting for its direct-to-consumer digital channels. The implementation positions DEMA Platform on the company website to capture behavioral events and serve as the primary source for web analytics and customer interaction reporting.
The DEMA Platform implementation included event-level tagging, data collection pipelines, real-time dashboards, and configurable visualization and reporting capabilities consistent with Analytics and BI implementations. Configuration work emphasized a measurement model with custom metrics and cohort analysis, along with scheduled reporting and export capabilities to support downstream analysis and campaign measurement.
Deployment architecture is concentrated on the website, using client-side and server-side collection patterns to populate the DEMA Platform data model, and instrumenting the site data layer for consistent event taxonomy. Operational coverage spans digital merchandising, e-commerce, product, marketing, and analytics teams, enabling those business functions to consume dashboards and segmented reports from the DEMA Platform.
Governance was structured around a tagging and measurement governance process, role-based access controls, and phased rollout of event schemas to reduce data quality risk. The rollout included documentation of the measurement framework and training for analytics and marketing users to institutionalize reporting workflows within the DEMA Platform environment.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Collaboration | Collaboration |
|
2018 | 2018 |
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Collaboration | Collaboration |
|
2021 | 2021 |
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Collaboration | Collaboration |
|
2022 | 2022 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
eCommerce | eCommerce |
|
2016 | 2016 |
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eCommerce | eCommerce |
|
2020 | 2020 |
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eCommerce | eCommerce |
|
2021 | 2021 |
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Personalization and Product Recommendations | eCommerce |
|
2015 | 2015 |
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Personalization and Product Recommendations | eCommerce |
|
2021 | 2021 |
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Personalization and Product Recommendations | eCommerce |
|
2023 | 2023 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Customer Experience | CRM |
|
2021 | 2021 |
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Customer Support | CRM |
|
2022 | 2022 |
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Data Management Platform | CRM |
|
2017 | 2017 |
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Digital Advertising Platform | CRM |
|
2015 | 2015 |
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Digital Advertising Platform | CRM |
|
2015 | 2015 |
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Digital Advertising Platform | CRM |
|
2015 | 2015 |
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Digital Advertising Platform | CRM |
|
2016 | 2016 |
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Digital Advertising Platform | CRM |
|
2017 | 2017 |
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Marketing Analytics | CRM |
|
2015 | 2015 |
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Marketing Analytics | CRM |
|
2022 | 2022 |
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Marketing Analytics | CRM |
|
2022 | 2022 |
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Marketing Automation | CRM |
|
2016 | 2016 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Tag Management | CRM |
|
2015 | 2015 |
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Tag Management | CRM |
|
2023 | 2023 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
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Application Performance Management | ITSM |
|
2020 | 2020 |
|
PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2016 | 2016 |
|
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Transactional Email | PaaS |
|
2016 | 2016 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
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Application Hosting and Computing Services | IaaS |
|
2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
|
2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
|
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Content Delivery Network | IaaS |
|
2025 | 2025 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
Identity and Access Management (IAM) | CyberSecurity |
|
2023 | 2023 |
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| First Name | Last Name | Title | Function | Department | Phone | |
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| Date | Company | Status | Vendor | Product | Category | Market |
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