Los Angeles, 90013, CA,
United States
Bajío Sunglasses Technographics
Bajío Sunglasses Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Bajío Sunglasses and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 25 Bajío Sunglasses employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Bajío Sunglasses has purchased the following applications: Google Pay for Payment Processing in 2021, Polar Analytics for Analytics and BI in 2024, Microsoft 365 for Collaboration in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Bajío Sunglasses is running and its propensity to invest more and deepen its relationship with Google , Apple , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Bajío Sunglasses revenues, which have grown to $8.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Bajío Sunglasses intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Bajío Sunglasses Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Pay | Payment Processing | ERP Financial Management | n/a | 2021 | 2021 |
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Payment Processing | ERP Financial Management |
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2021 | 2021 |
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Payment Processing | ERP Financial Management |
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2022 | 2022 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Polar Analytics | Legacy | Polar Analytics | Analytics and BI | Analytics and BI | n/a | 2024 | 2024 |
In 2024, Bajío Sunglasses implemented Polar Analytics, adopting a cloud analytics platform in the Analytics and BI category to centralize website metrics. The implementation focused on capturing storefront performance and customer interaction data directly from their website and surfacing it through unified dashboards.
Polar Analytics was configured to provide core Analytics and BI capabilities including consolidated dashboards, segmentation, attribution style reporting, and scheduled data refreshes to support operational decision making. Configuration emphasized lightweight data modeling and vendor hosted processing to keep operational overhead low for the 25 person retailer. The implementation prioritized out of the box visualizations and automated refresh cycles to shorten time to insight for nontechnical users.
Integrations were scoped to the website data stream, with Polar Analytics ingesting event and transactional signals from the storefront to support e-commerce and marketing reporting. The deployment covers marketing, online merchandising, and sales operations, with dashboards consumed by product, marketing, and leadership teams. Operational coverage remains focused on the online channel as the primary data source.
Governance was implemented through role based access control to dashboards and a lightweight review cadence tied to marketing campaigns and inventory decision points. Bajío Sunglasses uses Polar Analytics in the Analytics and BI category to support e-commerce and marketing reporting across the organization.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2020 | 2020 |
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Collaboration | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Web Content Management | Content Management |
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2023 | 2023 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2022 | 2022 |
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eCommerce | eCommerce |
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2025 | 2025 |
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Product Review Management | eCommerce |
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2023 | 2023 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Engagement | CRM |
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2023 | 2023 |
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Customer Experience | CRM |
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2022 | 2022 |
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Customer Loyalty | CRM |
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2024 | 2024 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2023 | 2023 |
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Marketing Analytics | CRM |
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2023 | 2023 |
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Marketing Analytics | CRM |
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2025 | 2025 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2023 | 2023 |
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Marketing Automation | CRM |
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2024 | 2024 |
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Partner Relationship Management | CRM |
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2023 | 2023 |
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Partner Relationship Management | CRM |
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2024 | 2024 |
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Sales Automation | CRM |
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2024 | 2024 |
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Tag Management | CRM |
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2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2022 | 2022 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2025 | 2025 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2023 | 2023 |
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Identity and Access Management (IAM) | CyberSecurity |
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2024 | 2024 |
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Web Application Firewalls (WAF), Phishing Protection | CyberSecurity |
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2025 | 2025 |
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IT Decision Makers and Key Stakeholders at Bajío Sunglasses
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Bajío Sunglasses Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||