Buenos Aires, C1043AAQ,
Argentina
Balanz Capital Argentina Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Balanz Capital Argentina and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1500 Balanz Capital Argentina employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Balanz Capital Argentina has purchased the following applications: Zendesk Chat for Chatbots and Conversational AI in 2015, BAMCRM for CRM in 2021, Pathwire Mailgun for Transactional Email in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Balanz Capital Argentina is running and its propensity to invest more and deepen its relationship with Zendesk , BA Minds , PubMatic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Balanz Capital Argentina revenues, which have grown to $120.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Balanz Capital Argentina intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2015 | 2015 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| BA Minds | Legacy | BAMCRM | CRM | CRM | n/a | 2021 | 2022 |
In 2021, Balanz Capital Argentina implemented BAMCRM to centralize CRM, lead capture and client onboarding across its Argentina operations. BA Minds lists Balanz Capital as a BAMCRM customer and the deployment is described as unifying customer records and intake workflows across the bank's national operations.
The BAMCRM implementation centers on contact and account management, lead capture pipelines and onboarding orchestration, and includes workflow automation for task assignment and activity tracking. Configuration emphasis aligns with CRM category capabilities, including configurable intake forms, routing rules and status-driven pipelines to standardize client onboarding and lead management processes.
BA Minds does not publish public rollout dates so the 2021 placement is an estimate based on the vendor client roster and typical SaaS project timelines. Governance and operational controls implied in the deployment include a centralized CRM data model, role-based access controls and standardized onboarding procedures, with staged adoption and internal process alignment to support commercial and client-facing functions across Argentina.
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Customer Support | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2024 | 2024 |
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Tag Management | CRM |
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2016 | 2016 |
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Tag Management | CRM |
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2018 | 2018 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sinch | Legacy | Pathwire Mailgun | Transactional Email | PaaS | n/a | 2016 | 2016 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2023 | 2023 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2023 | 2023 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2016 | 2016 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2020 | 2020 |
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