Palma de Mallorca, 7002,
Spain
Banca March Technographics
Banca March Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Banca March and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1370 Banca March employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Banca March has purchased the following applications: IDEMIA GREENPAY for Card Personalization in 2022, Cisco Webex Meetings for Audio Video and Web Conferencing in 2020, Adobe Experience Cloud for Customer Experience in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Banca March is running and its propensity to invest more and deepen its relationship with IDEMIA , Temenos , Cisco Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Banca March revenues, which have grown to $302.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Banca March intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Banca March Tech Stack and Enterprise Applications
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| IDEMIA | Legacy | IDEMIA GREENPAY | Card Personalization | ERP Services and Operations | n/a | 2022 | 2022 |
In 2022, Banca March implemented IDEMIA GREENPAY for Card Personalization, formalizing its sustainable card issuance program. The bank was recognized as the first Spanish issuer to bear the Mastercard sustainable card badge and had been distributing IDEMIA GREENPAY cards to eco minded customers since October 2021.
The implementation leveraged IDEMIA GREENPAY Card Personalization capabilities to provision physical payment cards produced from 85% to 100% recycled PVC. The deployment addresses the end to end payment card lifecycle, covering digital customer onboarding, card personalization, and fulfillment, and aligns with the Mastercard sustainable card certification program.
Operational coverage focused on card issuance, product development, and customer communications within Spain, with Development, Brand and Communication stakeholders engaged in rollout governance. Governance emphasized sustainability alignment, reflecting Banca March s UN Global Compact commitments and cross functional coordination between product and brand teams.
Explicit outcomes reported include reductions in carbon footprint, energy consumption, new raw material consumption, and plastic waste, helping to minimize plastic pollution while offering customers an eco friendly payment option through IDEMIA GREENPAY Card Personalization.
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Core Banking | ERP Services and Operations |
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2015 | 2015 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Banca March implemented Cisco Webex Meetings to provide web-based conferencing and client engagement functionality. Cisco Webex Meetings is exposed on the Banca March public website to surface meeting join access and to enable audio and video interactions for both client-facing sessions and internal collaboration.
The Audio Video and Web Conferencing deployment leverages core Cisco Webex Meetings capabilities such as HD video, screen sharing, recording and host controls, and is configured to support collaboration across front-office and corporate functions. Configuration emphasis included meeting access controls, user provisioning workflows and security settings consistent with financial services operational requirements, aligning Cisco Webex Meetings with Banca March’s broader collaboration and communications governance.
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Collaboration | Collaboration |
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2016 | 2016 |
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Collaboration | Collaboration |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Cloud | Customer Experience | CRM | n/a | 2019 | 2019 |
In 2019 Banca March deployed Adobe Experience Cloud to support Customer Experience on its public website in Spain. The implementation situates Adobe Experience Cloud as the bank's primary platform for managing online customer interactions and web content across its digital channels.
The deployment emphasizes web content management, audience segmentation, personalization rules, A/B testing and analytics instrumentation, capabilities that align with the Customer Experience category. Adobe Experience Cloud is used to orchestrate content authoring workflows and to deliver targeted experiences through personalization and testing modules.
Operational integration centers on the corporate website, with Adobe Experience Cloud driving client-side tagging and analytics feeds into the bank's digital channel operations. Governance and process changes focus on centralized content approval, campaign workflow controls and cross-functional ownership by digital marketing and online channel teams to manage experience orchestration and ongoing content governance.
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Customer Experience | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Web Gateways (SWG) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Banca March
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Banca March Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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