Barbeques Galore
350-374 Parramatta Rd,
Homebush, 2140, NSW,
Australia
Homebush, 2140, NSW,
Australia
61 2 9735 4111
Retail
Barbeques Galore Technographics
Barbeques Galore Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Barbeques Galore and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 438 Barbeques Galore employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Barbeques Galore has purchased the following applications: Salesforce Commerce Cloud for eCommerce in 2021, dotdigital Engagement Cloud for Customer Engagement in 2015, Amazon EC2 for Application Hosting and Computing Services in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Barbeques Galore is running and its propensity to invest more and deepen its relationship with Salesforce , Fluent Commerce , TurnTo Networks or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Barbeques Galore revenues, which have grown to $100.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Barbeques Galore intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Barbeques Galore Tech Stack and Enterprise Applications
Barbeques Galore eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Commerce Cloud | eCommerce | eCommerce | n/a | 2021 | 2021 |
In 2021, Barbeques Galore implemented Salesforce Commerce Cloud as the core eCommerce platform powering its public website. The deployment centralizes the digital storefront for the Australian retail banner and establishes a foundation for online merchandising, catalog management, and consumer checkout.
Salesforce Commerce Cloud was configured to deliver standard commerce capabilities including storefront templates, product catalog and inventory presentation, pricing and promotions management, checkout and payment orchestration, and content management for product and marketing pages. The implementation supports responsive storefront delivery and site navigation workflows to surface barbecue and outdoor living assortments to online customers.
Operational scope concentrated on the company website serving Australian customers, supporting eCommerce operations, merchandising, and marketing teams. The cloud native architecture of Salesforce Commerce Cloud provides managed hosting and platform services and exposes API surfaces for commerce operational integrations when required.
Governance focused on catalog and content workflows with commerce operations managing product publishing and promotion lifecycles while marketing controls campaign content and creative. The implementation reflects an online channel centric governance model aligned to merchandising and digital operations rather than in store point of sale processes.
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eCommerce | eCommerce |
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2020 | 2020 |
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Personalization and Product Recommendations | eCommerce |
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2021 | 2021 |
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Product Review Management | eCommerce |
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2021 | 2021 |
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Barbeques Galore CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| dotdigital | Legacy | dotdigital Engagement Cloud | Customer Engagement | CRM | n/a | 2015 | 2015 |
In 2015 Barbeques Galore deployed dotdigital Engagement Cloud for Customer Engagement on its public website. The dotdigital Engagement Cloud implementation is positioned as the primary digital engagement tool to support the retailer's online customer interactions and campaign orchestration.
Configuration focused on web‑facing modules typical for the Customer Engagement category, including email marketing, automated lifecycle campaigns, list segmentation, responsive template management, and on‑site form capture. The implementation also incorporated behavior tracking and personalization capabilities to drive targeted campaign logic and audience segmentation for marketing workflows.
Operational responsibility sits with the digital marketing and e commerce teams, using dotdigital Engagement Cloud to manage campaign creation, subscriber capture, and on site engagement. The deployment uses the application on the company website to capture web events and channel communications through centralized campaign and template governance, aligning marketing operations with online sales activity.
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Data Management Platform | CRM |
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2018 | 2018 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2015 | 2015 |
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Barbeques Galore IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2017 | 2017 |
In 2017, Barbeques Galore implemented Amazon EC2 for Application Hosting and Computing Services to host its public website. The Amazon EC2 deployment serves as the primary compute layer for the website and application runtime, provisioning virtual servers and managing instance lifecycles. Configuration emphasizes instance image management, scalable compute capacity, and public network configuration for web delivery. This implementation positions Amazon EC2 as the core Application Hosting and Computing Services component for the company website.
Operationally the deployment is managed by IT infrastructure and web operations teams who handle instance provisioning, configuration updates, and monitoring hooks that feed into existing operational processes. The scope is focused on the company website, integrating Amazon EC2 compute with the site delivery pipeline and standard public networking and security controls. Governance centers on image versioning and change control for production instances, maintaining consistent application hosting under the Application Hosting and Computing Services model.
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Application Hosting and Computing Services | IaaS |
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2005 | 2005 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Barbeques Galore
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Barbeques Galore Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Barbeques Galore IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Barbeques Galore digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Barbeques Galore Technographics
Barbeques Galore is a Retail organization based in Australia,
with around 438 employees and annual revenues of $100.0 million.
Barbeques Galore operates a diverse technology stack with applications such as
Salesforce Commerce Cloud, dotdigital Engagement Cloud and Amazon EC2,
covering areas like eCommerce, Customer Engagement and Application Hosting and Computing Services.
Barbeques Galore has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Salesforce, dotdigital and Amazon Web Services (AWS).
Barbeques Galore recently adopted applications including
Salesforce Commerce Cloud in 2021, Salesforce Commerce Cloud Einstein in 2021 and TurnTo Ratings and Reviews in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Barbeques Galore’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Barbeques Galore’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Barbeques Galore technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.