AI Buyer Insights:

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Barstool Sports Data, Technology Stack, and Enterprise Applications
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Okendo Legacy Okendo Platform Product Review Management eCommerce n/a 2023 2023
In 2023 Barstool Sports deployed the Okendo Platform for Product Review Management. The implementation focused on the Barstool Store and was delivered as a North America e-commerce and marketing deployment to capture verified purchaser feedback, moderate user generated content, and surface social proof across shopping touchpoints. Barstool Sports implemented Okendo Reviews as the capture and display capability within the Okendo Platform, configuring verified purchaser tagging, moderation workflows, and review display widgets on product detail pages. The configuration emphasized automated capture of post purchase reviews and structured review metadata to improve on‑site relevance and organic search signals while maintaining moderation controls for content quality. Integrations were explicitly implemented with Klaviyo and Google Shopping to syndicate review content into email marketing flows and into product listing experiences, respectively. The deployment connected Product Review Management to marketing automation and shopping feed channels, impacting marketing, e-commerce, and customer experience functions. Governance centered on review moderation processes and verified purchaser validation to preserve trust signals. Outcomes reported in Okendo's customer story include a 335% increase in conversion for shoppers who interact with reviews and a 16% increase in average order value, these results were attributed to the review experience enabled by the Okendo Platform.
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
RevContent Legacy RevContent Digital Advertising Platform CRM n/a 2020 2020
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
DigiCert Legacy DigiCert SSL Secure Sockets Layer (SSL) CyberSecurity n/a 2013 2013
IT Decision Makers and Key Stakeholders at Barstool Sports
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Barstool Sports Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Barstool Sports IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Barstool Sports digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Barstool Sports Technographics

Barstool Sports is a Media organization based in United States, with around 400 employees and annual revenues of $200.0 million.

Barstool Sports operates a diverse technology stack with applications such as Okendo Platform, RevContent and DigiCert SSL, covering areas like Product Review Management, Digital Advertising Platform and Secure Sockets Layer (SSL).

Barstool Sports has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Okendo, RevContent and DigiCert.

Barstool Sports recently adopted applications including Okendo Platform in 2023, RevContent in 2020 and DigiCert SSL in 2013, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Barstool Sports’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Barstool Sports’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Barstool Sports technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.