London, WC2A 1AF,
United Kingdom
Beauty Bar London Technographics
Beauty Bar London Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Beauty Bar London and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 5 Beauty Bar London employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Beauty Bar London has purchased the following applications: Treatwell for Online Meeting Scheduling in 2020, Hotjar for Customer Experience in 2020, OneTrust Cookie Consent for Governance, Risk and Compliance in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Beauty Bar London is running and its propensity to invest more and deepen its relationship with Treatwell , Contentsquare , Optimizely or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Beauty Bar London revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Beauty Bar London intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Beauty Bar London Tech Stack and Enterprise Applications
Beauty Bar London Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Treatwell | Legacy | Treatwell | Online Meeting Scheduling | Collaboration | n/a | 2020 | 2020 |
In 2020 Beauty Bar London implemented Treatwell as its Online Meeting Scheduling platform on its public website. Treatwell is embedded on the Beauty Bar London site and provides the customer-facing booking interface used for appointment scheduling and service selection.
The implementation configures Treatwell modules common to Online Meeting Scheduling, including a web booking widget, appointment calendar management, client record capture, and automated confirmation and reminder workflows. Operational scope is the salon service function in the United Kingdom and the small internal team of five, with administrative access used to manage availability, service definitions, and booking policies. Governance is handled through owner and staff level accounts within Treatwell, aligning front-desk scheduling processes and online booking workflows to the salon's operating hours and service catalog.
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Beauty Bar London CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2020 | 2020 |
In 2020 Beauty Bar London deployed Hotjar on its public website to capture behavioral analytics relevant to online appointments. The implementation uses the Hotjar tracking snippet embedded on site pages, aligning the deployment with Customer Experience monitoring for the salon's digital presence.
Hotjar was configured to collect page-level heatmaps, session recordings, form interaction data, and feedback widgets, providing standard Customer Experience capabilities for qualitative UX analysis. Operational ownership is concentrated within the salon's small digital and marketing function, with the deployment scoped to web booking flows and the public-facing appointment pages, enabling iterative UX evaluation and conversion-focused analysis.
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Beauty Bar London TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| OneTrust | Legacy | OneTrust Cookie Consent | Governance, Risk and Compliance | TRM | n/a | 2020 | 2020 |
In 2020, Beauty Bar London deployed OneTrust Cookie Consent on its customer-facing booking page to manage website cookie permissions. OneTrust Cookie Consent is implemented as a Governance, Risk and Compliance solution and is installed via a client-side script on the company website URL, presenting a consent banner and capturing visitor preferences at the point of booking.
The implementation uses OneTrust Cookie Consent modules for banner display, preference center management, cookie classification and consent logging to maintain audit records of visitor choices. Operational scope is focused on the customer booking flow and marketing tracking controls, with governance changes that formalize consent capture and preference management for site visitors.
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Beauty Bar London IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Cloud Storage | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Beauty Bar London
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Beauty Bar London Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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