AI Buyer Insights:

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Bhakti Chai Tech Stack and Enterprise Applications

Bhakti Chai ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Intuit Legacy Intuit Quickbooks Enterprise ERP Financial ERP n/a 2015 2015
In 2015, Bhakti Chai implemented Intuit Quickbooks Enterprise as its ERP Financial system to centralize accounting and inventory accounting for the 40 person consumer packaged goods company. The implementation focused on core finance workflows, providing a single ledger for accounts payable entry and payment execution, customer invoicing, and period close inventory adjustments. Operational use concentrated in the finance function where staff entered all accounts payable into Intuit Quickbooks Enterprise and executed vendor payments via checks and credit cards. The team processed and reconciled online orders in Intuit Quickbooks Enterprise and maintained a weekly invoicing cadence for customers. Inventory accounting was managed within Intuit Quickbooks Enterprise with spoilage cost calculated and reconciled to the inventory general ledger through period close journal entries, formalizing the month end close workflow across finance and operations.
Payment Processing ERP 2021 2021
Subscription and Recurring Billing ERP 2020 2020
Bhakti Chai eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
CleverPPC Legacy Clever eCommerce eCommerce eCommerce n/a 2020 2020
In 2020, Bhakti Chai implemented Clever eCommerce on its public website to centralize online sales and customer ordering. Bhakti Chai deployed Clever eCommerce as the primary eCommerce application to support product presentation, online checkout, and customer account management for its direct to consumer channel. The implementation uses Clever eCommerce as the storefront and order capture layer integrated into Bhakti Chai's existing website, providing standard eCommerce functional modules such as product catalog management, shopping cart and checkout flows, promotions and pricing controls, payment processing interfaces, customer accounts, and basic order management. Operational ownership sits with commercial and fulfillment teams at Bhakti Chai, with the platform serving merchandising, marketing, and operations workflows for online orders and catalog updates. Governance focused on catalog publishing and order handling processes rather than enterprise integrations, reflecting the companys small commercial footprint and single website deployment.
eCommerce eCommerce 2020 2020
eCommerce eCommerce 2017 2017
Product Review Management eCommerce 2018 2018
Bhakti Chai CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Contentsquare Legacy Hotjar Customer Experience CRM n/a 2018 2018
In 2018, Bhakti Chai implemented Hotjar on its consumer-facing website to capture behavioral analytics and qualitative feedback. Hotjar was deployed as a Customer Experience tool across drinkbhakti.com, instrumenting session recordings and heatmaps to observe on-page engagement. The implementation used the Hotjar tracking snippet embedded directly in site pages to collect click maps, scroll maps, session replays, and feedback widgets. This configuration positioned Bhakti Chai Hotjar Customer Experience to support web analytics and user research workflows for a 40-person consumer packaged goods company. Configuration emphasized standard Hotjar modules such as heatmaps, session replay, conversion funnels, and feedback polls, enabling marketing and ecommerce teams to surface friction points and collect user input. Operational ownership rested with marketing and digital commerce, with recordings and feedback reviewed as part of product and customer support workflows. Deployment remained limited to the web channel without listed backend integrations, keeping the implementation lightweight and focused on front-end instrumentation. Documentation and periodic governance reviews were established to manage data capture settings and privacy controls consistent with Customer Experience instrumentation.
Marketing Automation CRM 2019 2019
Bhakti Chai IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2016 2016
Content Delivery Network IaaS 2018 2018
Content Delivery Network IaaS 2018 2018
Content Delivery Network IaaS 2020 2020

IT Decision Makers and Key Stakeholders at Bhakti Chai

First Name Last Name Title Function Department Email Phone
Founder and CEO CXO Finance
VP of Sales VP Sales
VP of Finance and Administration VP Finance
Vp of Operations VP Operations
President CXO Finance
VP of Finance VP Finance
Sales and Distribution Manager Manager Sales

Apps Being Evaluated by Bhakti Chai Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Bhakti Chai IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Bhakti Chai digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Bhakti Chai Technographics
Bhakti Chai is a Consumer Packaged Goods organization based in United States, with around 40 employees and annual revenues of $6.0 million.
Bhakti Chai operates a diverse technology stack with applications such as Intuit Quickbooks Enterprise, Clever eCommerce and Hotjar, covering areas like ERP Financial, eCommerce and Customer Experience.
Bhakti Chai has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Intuit, CleverPPC and Contentsquare.
Bhakti Chai recently adopted applications including PayPal Enterprise in 2021, Bold Subscriptions in 2020 and Clever eCommerce in 2020, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Bhakti Chai’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Bhakti Chai’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Bhakti Chai technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.