Birmingham, B42 2SU,
United Kingdom
Birmingham City Students' Union Technographics
Birmingham City Students' Union Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Birmingham City Students' Union and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 59 Birmingham City Students' Union employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Birmingham City Students' Union has purchased the following applications: Click4Assistance for Chatbots and Conversational AI in 2022, Google Workspace (Formerly Google G-Suite) for Collaboration in 2022, New Relic APM for Application Performance Management in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Birmingham City Students' Union is running and its propensity to invest more and deepen its relationship with Click4Assistance , Google , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Birmingham City Students' Union revenues, which have grown to $54.1 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Birmingham City Students' Union intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Birmingham City Students' Union Tech Stack and Enterprise Applications
Birmingham City Students' Union AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Click4Assistance | Legacy | Click4Assistance | Chatbots and Conversational AI | AI-Powered Application | n/a | 2022 | 2022 |
In 2022, Birmingham City Students' Union implemented Click4Assistance on its website. Click4Assistance is deployed as a Chatbots and Conversational AI solution to handle website-based student enquiries and member engagement, providing initial automated triage and escalation to human agents when required.
Configuration work centered on conversational workflows and automated response scripts, contact capture forms and chat routing to staff, aligning Click4Assistance to student services and membership operations. Governance established procedures for chat monitoring, escalation protocols and template maintenance, with staffing responsibilities assigned to front-line student engagement teams, and the deployment remained focused on the public website and customer facing interaction layer.
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Birmingham City Students' Union Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2022 | 2022 |
In 2022 Birmingham City Students' Union implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The implementation is referenced on the BCUSU website and is positioned to support institutional communications and document collaboration across the organization.
The deployment aligns with standard Google Workspace modules, including Gmail for institutional email, Google Drive for cloud storage, Google Docs and Google Sheets for collaborative document and spreadsheet work, Google Slides for presentations, Google Calendar for scheduling, and Google Meet for video conferencing, with tenant administration centralized via the Workspace Admin console. Google Workspace (Formerly Google G-Suite) is restated on the site, indicating an organization-wide provisioning of core productivity services.
Operational governance is expected to be managed through the Google Workspace Admin console, enabling account provisioning, role based access controls, and policy enforcement for staff and student facing services. The implementation directly links Birmingham City Students' Union, Google Workspace, Collaboration and core administrative and student engagement functions without named system integrations provided in the public source.
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Collaboration | Collaboration |
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2022 | 2022 |
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Birmingham City Students' Union ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| New Relic | Legacy | New Relic APM | Application Performance Management | ITSM | n/a | 2015 | 2015 |
In 2015, Birmingham City Students' Union deployed New Relic APM to monitor its public website. New Relic APM serves in an Application Performance Management capacity to instrument the bcusu.com web application stack. The deployment focused on application level observability, capturing transaction traces, error analytics, response time metrics and real user performance signals. The implementation positioned New Relic APM as the central monitoring tool for web operations and site reliability workflows.
Configuration work included embedding New Relic APM agents into the website codebase and defining dashboards and alerting for the web operations and IT teams. The New Relic APM implementation delivered continuous transaction tracing, error reporting and aggregated performance dashboards to support incident detection and triage workflows across site operations. Governance was implemented through role based access to monitoring consoles and dashboard handoffs between IT and web content teams. This narrative links Birmingham City Students' Union, New Relic APM, Application Performance Management and the web operations business function.
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Birmingham City Students' Union IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Cloud Storage | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Birmingham City Students' Union
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Birmingham City Students' Union Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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