Austin, 78741, TX,
United States
Black Label Advisor Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Black Label Advisor and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Black Label Advisor employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Black Label Advisor has purchased the following applications: PayPal Braintree for Payment Processing in 2021, MerchantWords for Analytics and BI in 2019, Google Workspace (Formerly Google G-Suite) for Collaboration in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Black Label Advisor is running and its propensity to invest more and deepen its relationship with PayPal , MerchantWords , Fathom or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Black Label Advisor revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Black Label Advisor intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PayPal | Legacy | PayPal Braintree | Payment Processing | ERP Financial Management | n/a | 2021 | 2021 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| MerchantWords | Legacy | MerchantWords | Analytics and BI | Analytics and BI | n/a | 2019 | 2019 |
In 2019, Black Label Advisor implemented MerchantWords, an Analytics and BI application, to support Amazon listing optimization, keyword research, and marketplace intelligence within its consulting engagements. MerchantWords is used to surface keyword volumes and search trends that feed listing copy, product detail optimization, and sponsored ad targeting decisions. The deployment focused on client-facing professional services for Amazon sellers and aligned the MerchantWords platform to Black Label Advisor's listing optimization and advertising workflows.
Module usage is inferred to include Classic Search for keyword volumes and Digital Shelf/Market Insights for competitive analysis and product visibility reporting, leveraging standard Analytics and BI capabilities such as keyword discovery, volume analytics, and competitive landscape reporting. The implementation relied on MerchantWords as a SaaS web platform with exportable data assets integrated into client deliverables and reporting, and operational governance centered on embedding MerchantWords outputs into the companys consulting playbooks for listing optimization and ad effectiveness.
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Analytics and BI | Analytics and BI |
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2023 | 2023 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2020 | 2020 |
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Collaboration | Collaboration |
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2024 | 2024 |
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Online Meeting Scheduling | Collaboration |
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2023 | 2023 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Web Content Management | Content Management |
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2020 | 2020 |
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Web Content Management | Content Management |
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2021 | 2021 |
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Web Content Management | Content Management |
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2023 | 2023 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Marketing Automation | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2023 | 2023 |
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Partner Relationship Management | CRM |
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2024 | 2024 |
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Tag Management | CRM |
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2020 | 2020 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2021 | 2021 |
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Apps Development | PaaS |
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2026 | 2026 |
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Transactional Email | PaaS |
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2024 | 2024 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2024 | 2024 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2026 | 2026 |
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Content Delivery Network | IaaS |
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2026 | 2026 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2026 | 2026 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2020 | 2020 |
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| First Name | Last Name | Title | Function | Department | Phone | |
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| Date | Company | Status | Vendor | Product | Category | Market |
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