Blokker
Blokker Technographics
Blokker Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Blokker and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 4000 Blokker employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Blokker has purchased the following applications: Microsoft Dynamics 365 Business Central for ERP Financial in 2018, Recrubo AI Recruitment for Recruiting in 2023, Microsoft 365 for Collaboration in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Blokker is running and its propensity to invest more and deepen its relationship with Microsoft , Recrubo.ai , Softbrick or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Blokker revenues, which have grown to $1.92 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Blokker intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Blokker Tech Stack and Enterprise Applications
Blokker ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Unit4 Business World | Microsoft Dynamics 365 Business Central | ERP Financial | ERP | n/a | 2018 | 2018 |
In 2018 Blokker migrated from Unit4 Business World to Microsoft Dynamics 365 Business Central, positioning Microsoft Dynamics 365 Business Central as the core ERP Financial application to support procurement, supplier portal workflows and master data management. The initiative included formalizing functional and technical requirements for the new ERP and for a Supplier Portal, aligning application scope with commercial and supplier facing business functions.
As product owner for the MDM system, responsibilities included maintenance of the MDM backlog containing bugs, service requests and change requests, and creation of an MDM Road Map. The team documented the entire MDM landscape at both functional and technical levels, and set up lifecycle management processes that span data onboarding, change control and decommissioning of redundant data and process steps.
Architectural design work focused on process flows between MDM and surrounding systems, and on simplifying the MDM landscape by removing redundant data and redundant process steps. Requirements capture explicitly covered integration points for the Supplier Portal and interactions with Mirakl as part of lifecycle management, indicating operational coverage across supplier management and marketplace orchestration.
Governance and delivery practices were restructured, the new Scrum process was introduced using Jira, and data governance for MDM was established within Blokker. The program emphasized documented functional and technical requirements, lifecycle controls with Mirakl, and an execution backlog to drive ongoing fixes and change requests for the Microsoft Dynamics 365 Business Central ERP Financial deployment.
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Blokker HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Recrubo.ai | Legacy | Recrubo AI Recruitment | Recruiting | HCM | n/a | 2023 | 2023 |
In 2023, Blokker deployed Recrubo AI Recruitment to centralize retail hiring workflows in the Netherlands, using the Recruiting application to standardize candidate intake across stores. The deployment exposed the Recrubo app to store level hiring teams, enabling candidates to apply via WhatsApp and to schedule in store interviews through embedded calendar scheduling.
Recrubo AI Recruitment implemented automated pre screening and calendar scheduling capabilities, providing pre screening workflows that shortlist candidates ahead of store manager review and an appointment booking surface for in store interviews. Integrations included WhatsApp as the candidate intake channel and the Recrubo app as the scheduling and screening surface for Blokker stores, with operational coverage focused on HR and store operations across the Netherlands. The rollout centralized routine screening and interview coordination, changing recruiter and store manager workflows and reducing time to hire and cost per hire while allowing store managers to focus on operations.
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Workforce Management | HCM |
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2010 | 2010 |
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Blokker Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017, Blokker implemented Microsoft 365 to support Collaboration across its organization. The retailer publicly surfaces Microsoft 365 components on its website, indicating an enterprise oriented adoption of cloud productivity services for corporate and store facing operations.
The Microsoft 365 deployment centers on standard Collaboration capabilities, including Exchange Online for email, SharePoint Online for intranet and content management, OneDrive for file storage, Microsoft Teams for meetings and persistent chat, and the Office desktop and web applications. Microsoft 365 is used to orchestrate document collaboration, team communication, meeting workflows, and content publishing across departments.
Blokker's Microsoft 365 implementation aligns with common enterprise patterns for identity and governance, typically integrating Azure Active Directory for single sign on and centralized user lifecycle management, and enforcing role based access controls and compliance policies. Operational scope implied by the deployment spans corporate communications, merchandising collaboration, store operations coordination, and back office productivity, with the website presence reflecting both internal and external content distribution via Microsoft 365 services.
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Survey and Questionnaire | Collaboration |
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2020 | 2020 |
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Blokker eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2020 | 2020 |
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eCommerce | eCommerce |
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2022 | 2022 |
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Personalization and Product Recommendations | eCommerce |
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2020 | 2020 |
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Blokker SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Fleet Management | SCM |
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2017 | 2017 |
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Order Management | SCM |
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2017 | 2017 |
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Order Management | SCM |
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2019 | 2020 |
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Warehouse Management | SCM |
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2017 | 2017 |
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Blokker CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Data Platform | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2015 | 2015 |
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Customer Experience | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Blokker ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2020 | 2020 |
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Blokker TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Treasury Management | TRM |
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2017 | 2017 |
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Blokker PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2019 | 2019 |
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Transactional Email | PaaS |
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2021 | 2021 |
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Transactional Email | PaaS |
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2021 | 2021 |
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Blokker IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Blokker CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Blokker
| First Name | Last Name | Title | Function | Department | Phone | |
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Senior HR Business Partner (Service kantoor) | Manager | HR | |
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Human Resources Director | Director | HR | |
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Manager HR | Manager | HR | |
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HR Business Partner | People & Organisation | Manager | HR | |
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HR Business Partner | Manager | HR | |
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IT Director | Director | IT | |
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CEO | CXO | Finance | |
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COO | CXO | Finance | |
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Supply Chain Manager | Manager | Supply Chain | |
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Manager logistics innovations | Manager | Supply Chain | |
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Apps Being Evaluated by Blokker Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Blokker IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Blokker digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Blokker Technographics
Blokker is a Retail organization based in Netherlands,
with around 4000 employees and annual revenues of $1.92 billion.
Blokker operates a diverse technology stack with applications such as
Microsoft Dynamics 365 Business Central, Recrubo AI Recruitment and Microsoft 365,
covering areas like ERP Financial, Recruiting and Collaboration.
Blokker has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft and Recrubo.ai.
Blokker recently adopted applications including
Recrubo AI Recruitment in 2023, Mirakl Marketplace Platform in 2022 and Hello Customer Platform in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Blokker’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Blokker’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Blokker technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.