Bloomin' Brands
2202 North West Shore Boulevard Suite 500,
Tampa, 33607, FL,
United States
Tampa, 33607, FL,
United States
1 813-282-1225
Leisure and Hospitality
Bloomin' Brands Technographics
Bloomin' Brands Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Bloomin' Brands and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 87000 Bloomin' Brands employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Bloomin' Brands has purchased the following applications: Paradox Olivia Chatbot for Recruiting Chatbot in 2021, OpenText Vendor Invoice Management for AP Automation in 2021, Host Analytics Cloud EPM Suite for EPM in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Bloomin' Brands is running and its propensity to invest more and deepen its relationship with Workday , UKG , OpenText or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Bloomin' Brands revenues, which have grown to $4.67 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Bloomin' Brands intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Bloomin' Brands Tech Stack and Enterprise Applications
Bloomin' Brands HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Workday | Legacy | Paradox Olivia Chatbot | Recruiting Chatbot | HCM | n/a | 2021 | 2021 |
In 2021, Bloomin' Brands deployed Paradox Olivia Chatbot on its public careers site, jobs.bloominbrands.com, positioning the Paradox Olivia Chatbot as a Recruiting Chatbot to support Talent Acquisition and candidate engagement workflows. The implementation uses ParadoxAI as the conversational engine and delivers an embedded web assistant experience on the careers pages.
The Paradox Olivia Chatbot implementation aligns with standard Recruiting Chatbot functional modules, including conversational pre-screening and qualification, automated interview scheduling orchestration, candidate FAQ automation, and guided application assistance. Paradox Olivia Chatbot is presented as the front-line conversational interface that captures candidate intents and routes interactions into recruiting workflows common to the category.
Operational scope is focused on the Bloomin' Brands careers site and directly impacts corporate Talent Acquisition, recruiting coordinators, and hiring managers who must govern conversational scripts and candidate triage. Governance responsibilities appear centered on maintaining dialogue content, updating qualification rules, and aligning chatbot flows with established hiring processes, while ParadoxAI provides the cloud-hosted conversational platform powering the deployment.
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Recruiting, Applicant Tracking System | HCM |
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2014 | 2014 |
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Bloomin' Brands ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| OpenText | Legacy | OpenText Vendor Invoice Management | AP Automation | ERP | n/a | 2021 | 2021 |
In 2021 Bloomin' Brands deployed OpenText Vendor Invoice Management for SAP Solutions as a targeted AP Automation initiative to centralize corporate invoicing and reduce paper-driven delays. The implementation focused on the corporate accounts payable function across the restaurant enterprise, addressing a lack of transparency and decentralized invoice processing while providing a single point of status for invoices.
The implementation leveraged core AP Automation capabilities including automated invoice capture and classification, workflow-based routing and approvals, exception handling, and end-to-end invoice status tracking so stakeholders can see where any invoice is at any given time. OpenText Vendor Invoice Management was configured to automate invoice throughput and accelerate cycle time for corporate payments while reducing manual touch points tied to paper processing.
Architecturally the solution was integrated with the company SAP landscape, embedding vendor invoice management into SAP invoice posting and financial accounting workflows to preserve transactional consistency with enterprise ERP. Operational coverage centered on accounts payable and finance teams, with the system providing visibility into invoice lifecycle and exception queues for accounting staff.
Governance and process changes included centralized invoice routing rules, role-based approval workflows, and tighter control over invoice exceptions to improve financial visibility and accuracy. Outcomes reported by Bloomin' Brands include elimination of an offshore accounts payable resource, a reduction of in-house staffing by half in the AP function, enhanced financial visibility and accuracy, and accelerated cycle time for corporate payments.
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ERP Financial | ERP |
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2016 | 2016 |
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Expense Management | ERP |
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2014 | 2014 |
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Bloomin' Brands EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Host Analytics | Oracle Hyperion | Host Analytics Cloud EPM Suite | EPM | EPM | n/a | 2016 | 2016 |
In 2016, Bloomin' Brands implemented Host Analytics Cloud EPM Suite. The deployment targeted Bloomin' Brands International Division and migrated financial planning workloads from Oracle Hyperion to the cloud based Host Analytics Cloud EPM Suite, establishing a consolidation point for international financial processes under the EPM umbrella.
The implementation configured core EPM capabilities including financial planning, budgeting and forecasting, consolidated financial close and management reporting, and scenario modeling to support FP&A and corporate finance workflows. Configuration emphasized driver based planning and centralized model templates to align operating units within the International Division and to standardize account mappings and calculation logic.
Integrations connected Host Analytics Cloud EPM Suite to source ledgers and operational data streams to enable consolidated reporting and rolling forecasts, with data ingestion routines and mapping layers established between transactional systems and the EPM models. Operational coverage focused on finance and FP&A teams in the International Division, with the platform serving as the primary planning and consolidation engine for cross border financial aggregation.
Governance was structured around centralized role based access controls, standardized planning calendars and approval workflows to enforce uniform version control and auditability across business units. Host Analytics announced new customer additions during the vendor quarter that included Bloomin' Brands, highlighting vendor momentum as the company onboarded cloud EPM customers while Bloomin' Brands shifted from Oracle Hyperion to Host Analytics Cloud EPM Suite.
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Financial Consolidation and Close | EPM |
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2016 | 2016 |
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Bloomin' Brands AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Predictive Analytics | AI-Powered Application |
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2024 | 2024 |
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Bloomin' Brands Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Analytics and BI | Analytics and BI |
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2016 | 2018 |
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Bloomin' Brands Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2017 | 2017 |
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Collaboration | Collaboration |
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2015 | 2015 |
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Bloomin' Brands Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2021 | 2021 |
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Web Content Management | Content Management |
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2020 | 2020 |
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Bloomin' Brands PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2015 | 2015 |
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Bloomin' Brands IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Cloud Storage | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2012 | 2012 |
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IT Decision Makers and Key Stakeholders at Bloomin' Brands
| First Name | Last Name | Title | Function | Department | Phone | |
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Chief Financial Officer | CXO | Finance | |
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Chief Executive Officer | CXO | Finance | |
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Vice President Strategy and Market Intelligence | VP | Operations | |
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Director, Data Management | Director | IT | |
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Development Analytics Manager | Manager | Finance | |
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Director, Assistant Treasurer | Director | Finance | |
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VP of Global Procurement | VP | Procurement | |
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SVP & CHRO | VP | HR | |
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Vice President of Finance | VP | Finance | |
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Director, Payroll | Director | Finance | |
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Vice President of Internal Audit | VP | Risk | |
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Senior Director, Corporate and International Accounting | Director | Finance | |
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Vice President, Corporate Finance | VP | Finance | |
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Chief Customer Officer | CXO | Customer Service | |
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Director, IT Customer Service Operations | Director | Customer Service | |
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Customer Engagement, Loyalty & CRM | CXO | Customer Service | |
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VP Deputy General Counsel Chief Compliance Officer | CXO | Legal | |
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Vice President of Litigation | VP | Operations | |
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Senior Counsel | Manager | Operations | |
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Legal Operations Manager | Manager | Legal | |
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Apps Being Evaluated by Bloomin' Brands Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Bloomin' Brands IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Bloomin' Brands digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Bloomin' Brands Technographics
Bloomin' Brands is a Leisure and Hospitality organization based in United States,
with around 87000 employees and annual revenues of $4.67 billion.
Bloomin' Brands operates a diverse technology stack with applications such as
Paradox Olivia Chatbot, OpenText Vendor Invoice Management and Host Analytics Cloud EPM Suite,
covering areas like Recruiting Chatbot, AP Automation and EPM.
Bloomin' Brands has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Workday, OpenText and Host Analytics.
Bloomin' Brands recently adopted applications including
Fourth AI Platform in 2024, Paradox Olivia Chatbot in 2021 and OpenText Vendor Invoice Management in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Bloomin' Brands’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Bloomin' Brands’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Bloomin' Brands technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.