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● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

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● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

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● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

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● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

Blue Rhine General Trading
Location
Opposite to Writer Relocations Plot No 597-634, Dubai Investment Park 2,
Dubai, x,
United Arab Emirates
Website
https://www.bluerhine.com/
Phone
971 4 804 9888
Artw industry
Distribution
Employee
Revenue

Blue Rhine General Trading Technographics

Blue Rhine General Trading Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Blue Rhine General Trading and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 55 Blue Rhine General Trading employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Blue Rhine General Trading has purchased the following applications: Microsoft 365 for Collaboration in 2018, Focus WMS for Warehouse Management in 2019, Salesforce Sales Cloud for Sales Automation, CRM, Sales Engagement in 2021 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Blue Rhine General Trading is running and its propensity to invest more and deepen its relationship with Microsoft , Salesforce , Focus Softnet or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Blue Rhine General Trading revenues, which have grown to $6.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Blue Rhine General Trading intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Blue Rhine General Trading Data, Technology Stack, and Enterprise Applications
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2018 2018
Collaboration Collaboration 2022 2022
SCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Focus Softnet Legacy Focus WMS Warehouse Management SCM n/a 2019 2020
In 2019 Blue Rhine General Trading implemented Focus WMS in a Warehouse Management deployment across its GCC distribution network. Blue Rhine worked with vendor Focus Softnet to consolidate disparate distribution systems into a single Focus platform spanning 20 distribution centres, with the implementation explicitly aimed at improving visibility, distribution and fulfilment across the GCC. The Focus WMS implementation centered on standard Warehouse Management capabilities, including inventory control, receiving and putaway workflows, pick and pack orchestration, and fulfillment process automation. Configuration emphasized consistent warehouse processes and master data alignment to support regional distribution workflows and centralized inventory visibility. Operational coverage extended across 20 distribution centres in the Middle East, with the single Focus platform providing centralized configuration and governance for warehouse operations and distribution teams. The rollout standardized operational procedures across sites and established a unified operational ownership model for distribution and fulfillment activities. Documented outcomes from the engagement include consolidated distribution centre operations and improved visibility, distribution and fulfilment across the GCC, as reported by the vendor case description. Focus WMS is the named application delivering the Warehouse Management capabilities for Blue Rhine General Trading.
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Salesforce Legacy Salesforce Sales Cloud Sales Automation, CRM, Sales Engagement CRM n/a 2021 2021
Tag Management CRM 2019 2019
ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
IT Service Management ITSM 2022 2022
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2016 2016
Application Hosting and Computing Services IaaS 2021 2021
Content Delivery Network IaaS 2019 2019
IT Decision Makers and Key Stakeholders at Blue Rhine General Trading
First Name Last Name Title Function Department Email Phone
No data found
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Apps Being Evaluated by Blue Rhine General Trading Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Blue Rhine General Trading Technographics

Blue Rhine General Trading is a Distribution organization based in United Arab Emirates, with around 55 employees and annual revenues of $6.0 million.

Blue Rhine General Trading operates a diverse technology stack with applications such as Microsoft 365, Focus WMS and Salesforce Sales Cloud, covering areas like Collaboration, Warehouse Management and Sales Automation, CRM, Sales Engagement.

Blue Rhine General Trading has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft, Focus Softnet and Salesforce.

Blue Rhine General Trading recently adopted applications including Slack Connect in 2022, Freshservice in 2022 and Salesforce Sales Cloud in 2021, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Blue Rhine General Trading’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Blue Rhine General Trading’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Blue Rhine General Trading technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.