AI Buyer Insights:

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● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

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● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

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● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

Blue Wheel Media
Location
32450 N Avis Dr,
Madison Heights, 48071-1557, MI,
United States
Website
https://www.bluewheelmedia.com/
Phone
1 248-825-4965
Artw industry
Communications
Employee
Revenue

Blue Wheel Media Technographics

Blue Wheel Media Technographics, Software Purchases, AI and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Blue Wheel Media and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 13 Blue Wheel Media employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Blue Wheel Media has purchased the following applications: MerchantWords for Analytics and BI in 2019, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013, Hubspot CRM for CRM in 2022 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Blue Wheel Media is running and its propensity to invest more and deepen its relationship with MerchantWords , Google , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Blue Wheel Media revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Blue Wheel Media intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Blue Wheel Media Tech Stack and Enterprise Applications

Blue Wheel Media Analytics and BI
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
MerchantWords Legacy MerchantWords Analytics and BI Analytics and BI n/a 2019 2019
In 2019, Blue Wheel Media implemented MerchantWords. Blue Wheel Media uses MerchantWords in the Analytics and BI category to drive Amazon keyword research, listing optimization, and PPC strategy across client accounts managed by the agency. The implementation focused on MerchantWords Classic Search for keyword discovery and Market Insights Digital Shelf capabilities for competitive intelligence, aligning platform outputs with agency deliverables. MerchantWords was used to generate prioritized keyword sets, inform listing copy and backend search terms, and to surface competitive assortment and visibility signals that guide bid strategies in paid campaigns. Configuration emphasized exportable keyword lists and repeatable search workflows to support multiple client engagements. Operational scope covered Blue Wheel Media account teams working across Amazon seller and vendor client accounts, where MerchantWords outputs were embedded into standard research and campaign setup processes. Governance included adoption of a keyword research playbook and naming conventions for keyword files to ensure consistency across clients and campaigns. The agency reports using MerchantWords to help improve product rankings and ad performance.
Blue Wheel Media Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2013 2013
Collaboration Collaboration 2022 2022
Blue Wheel Media CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
HubSpot Legacy Hubspot CRM CRM CRM n/a 2022 2022
Marketing Analytics CRM 2022 2022
Marketing Automation CRM 2021 2021
Tag Management CRM 2015 2015
Blue Wheel Media PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2015 2015
Blue Wheel Media IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2021 2021
Application Hosting and Computing Services IaaS 2023 2023
Content Delivery Network IaaS 2022 2022

IT Decision Makers and Key Stakeholders at Blue Wheel Media

First Name Last Name Title Function Department Email Phone
No data found
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Apps Being Evaluated by Blue Wheel Media Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Blue Wheel Media IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Blue Wheel Media digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Blue Wheel Media Technographics
Blue Wheel Media is a Communications organization based in United States, with around 13 employees and annual revenues of $2.0 million.
Blue Wheel Media operates a diverse technology stack with applications such as MerchantWords, Google Workspace (Formerly Google G-Suite) and Hubspot CRM, covering areas like Analytics and BI, Collaboration and CRM.
Blue Wheel Media has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as MerchantWords, Google and HubSpot.
Blue Wheel Media recently adopted applications including Google Cloud Platform (GCP) in 2023, Slack Connect in 2022 and Hubspot CRM in 2022, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Blue Wheel Media’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Blue Wheel Media’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Blue Wheel Media technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.