Boat Rocker Media
Boat Rocker Media Technographics
Boat Rocker Media Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Boat Rocker Media and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 850 Boat Rocker Media employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Boat Rocker Media has purchased the following applications: ADP Workforce Now for Core HR in 2014, Zoom for Audio Video and Web Conferencing in 2020, Adobe Experience Cloud for Customer Experience in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Boat Rocker Media is running and its propensity to invest more and deepen its relationship with ADP , CATS Software , Zoom Video Communications or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Boat Rocker Media revenues, which have grown to $455.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Boat Rocker Media intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Boat Rocker Media Tech Stack and Enterprise Applications
Boat Rocker Media HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ADP | Legacy | ADP Workforce Now | Core HR | HCM | n/a | 2014 | 2015 |
In 2014, Boat Rocker Media implemented ADP Workforce Now as its Core HR platform to centralize administration of compensation, benefits and total rewards processes. The implementation explicitly supported Total Rewards Specialist activities across Canada, the US and international locations, aligning the ADP Workforce Now deployment with company payroll adjacent workflows, performance management inputs, and compensation cycle planning.
Configuration work focused on compensation management, benefits administration, performance management and HR reporting capabilities within ADP Workforce Now. The company used ADP Workforce Now to support the annual pay compensation cycle for salary and variable pay, contribute to salary survey analysis, and capture inputs for salary budgets and promotions, while also enabling design and distribution of dashboards and People analytics.
Operational integration included producing and distributing reports from ADP Workforce Now and coordinating data flows with other HR systems used by the company, supporting cross-system data governance. Boat Rocker Media documented and administered disability claim tracking and insurer communications through processes tied to ADP Workforce Now, and managed HR technology projects related to process improvement and strategic design of total reward modules across systems.
Governance and workflow changes centered on data governance, reporting for legal and regulatory compliance, and ongoing partnership between Total Rewards, HR and finance. The implementation emphasized consistent policy application, regular reporting to senior leaders, and collaboration with insurance providers and third-party consultants to review benefit plan design within the ADP Workforce Now environment.
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Recruiting, Applicant Tracking System | HCM |
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2015 | 2015 |
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Boat Rocker Media Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Boat Rocker Media implemented Zoom and exposed the Zoom application on its public website to provide live conferencing capabilities. Zoom is deployed as the company's Audio Video and Web Conferencing solution and is used to deliver real-time audio and video interactions tied to media productions and corporate communications.
The implementation embeds Zoom functionality alongside site content to support live contributor sessions, audience engagement, and synchronous collaboration typical of Audio Video and Web Conferencing workflows, including real-time video, screen sharing, and participant management. Governance for web-facing conferencing focuses on scheduling and content moderation workflows and role based access for production and communications teams, with a technical approach that integrates web surfaced meeting or webinar endpoints with standard Zoom clients.
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Collaboration | Collaboration |
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2019 | 2019 |
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Boat Rocker Media CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Cloud | Customer Experience | CRM | n/a | 2021 | 2021 |
In 2021, Boat Rocker Media deployed Adobe Experience Cloud on its website to centralize customer facing digital experiences under the Customer Experience category. The implementation is explicitly applied to the corporate website, positioning Adobe Experience Cloud as the primary platform for web experience management and digital engagement for the media company.
The Adobe Experience Cloud implementation focuses on standard Customer Experience capabilities such as web content and experience management, analytics and measurement, and audience personalization and campaign orchestration. Configuration work centered on embedding Adobe Experience Cloud tooling into site pages and digital touchpoints, with tagging and experience fragments used to drive consistent content delivery and targeted experiences across the website.
Operational coverage is scoped to web operations, digital marketing, and analytics teams that manage Boat Rocker Media online properties and campaign workflows. Governance emphasized content and change control for site experiences, with operational processes to coordinate editorial, marketing and analytics activities through the Adobe Experience Cloud platform.
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Marketing Automation | CRM |
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2020 | 2020 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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Boat Rocker Media ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2021 | 2021 |
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IT Service Management | ITSM |
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2021 | 2021 |
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Boat Rocker Media IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Boat Rocker Media
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Boat Rocker Media Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Boat Rocker Media IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Boat Rocker Media digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD Boat Rocker Media Technographics
Boat Rocker Media is a Media organization based in Canada,
with around 850 employees and annual revenues of $455.0 million.
Boat Rocker Media operates a diverse technology stack with applications such as
ADP Workforce Now, Zoom and Adobe Experience Cloud,
covering areas like Core HR, Audio Video and Web Conferencing and Customer Experience.
Boat Rocker Media has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as ADP, Zoom Video Communications and Adobe Systems.
Boat Rocker Media recently adopted applications including
Adobe Experience Cloud in 2021, Q4 Inc Investor Relations Success Platform in 2021 and New Relic APM in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Boat Rocker Media’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Boat Rocker Media’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Boat Rocker Media technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.