Borouge
Borouge Tower, Shaikh Khalifa Energy Complex, Corniche Road,
Abu Dhabi, x,
United Arab Emirates
Abu Dhabi, x,
United Arab Emirates
971 2 708 8888
Distribution
Borouge Technographics
Borouge Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Borouge and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3100 Borouge employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Borouge has purchased the following applications: SAP ERP ECC 6.0 for ERP Financial in 2012, SAP S/4 HANA Credit Management (FIN-FSCM-CR) for Credit Union Management in 2018, Cisco Webex Meetings for Audio Video and Web Conferencing in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Borouge is running and its propensity to invest more and deepen its relationship with SAP , Cisco Systems , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Borouge revenues, which have grown to $1.10 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Borouge intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Borouge Tech Stack and Enterprise Applications
Borouge ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP ERP ECC 6.0 | ERP Financial | ERP | n/a | 2012 | 2013 |
In 2012, Borouge implemented SAP ERP ECC 6.0 as its core ERP Financial system. The deployment positioned SAP ERP ECC 6.0 to consolidate finance and accounting processes for the distribution business operating in the United Arab Emirates, establishing a centralized financial backbone for corporate finance and accounting functions.
The implementation emphasized SAP Financials capabilities typical of the ERP Financial category, including General Ledger, Accounts Payable, Accounts Receivable, Asset Accounting and Controlling modules. Configurations addressed chart of accounts design, fiscal year variant and posting period controls, tax determination and multi currency posting to support standard financial close and reporting workflows within SAP ERP ECC 6.0.
Governance and operational controls were formalized through centralized master data management, role based authorizations and transaction level approval workflows within SAP. Period end close procedures and reconciliation controls were implemented as standard SAP processes, and an internal SAP specialist function was referenced to support cutover, end user training and ongoing application stewardship.
|
|
|
|
|
ERP Financial | ERP |
|
2012 | 2013 |
|
|
|
|
|
ERP Financial | ERP |
|
2019 | 2019 |
|
Borouge ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP S/4 HANA Credit Management (FIN-FSCM-CR) | Credit Union Management | ERP Services and Operations | n/a | 2018 | 2019 |
In 2018 Borouge implemented SAP S/4 HANA Credit Management (FIN-FSCM-CR) as part of a Credit Union Management effort to strengthen Order-To-Cash controls and credit governance. The SAP S/4 HANA Credit Management (FIN-FSCM-CR) implementation was executed through targeted proof of concept work on S/4 HANA 1809 capabilities to validate core FSCM credit workflows.
The technical scope included FSCM Credit Management modules, Condition Contract and Settlement Management for rebate processes, Business Partners configuration, and Output Management implemented using BRF+. Work focused on functional configuration and Level 5 business process documentation for the Order-To-Cash lifecycle, with subject matter experts producing detailed process artifacts and business requirement analysis.
Operational integration centered on SAP SD Order-To-Cash functionality, embedding credit checks and exposure controls into sales order processing and coordinating with receivables workflows. Implementation activities were executed within the OTC team in Abu Dhabi, aligning credit management configuration with distribution business functions and sales order fulfillment processes.
Governance followed a structured rollout preparation model, including Level 5 requirements capture, SME led proof of concept testing, and business process handover documentation to support subsequent S/4 HANA program phases. The narrative emphasizes configuration, process documentation, and POC validation rather than vendor or partner driven statements.
|
Borouge Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2017 | 2017 |
In 2017, Borouge implemented Cisco Webex Meetings as its Audio Video and Web Conferencing solution and deployed Cisco Webex Meetings on its corporate website. The initiative established a web-embedded conferencing layer to support external customer engagement and internal collaboration for Borouge, a United Arab Emirates distribution company with about 3,100 employees.
The deployment emphasizes core Audio Video and Web Conferencing capabilities typical of Cisco Webex Meetings, including multi-party audio and video, screen sharing, meeting recording, participant management, and scheduling workflows. Configuration work focused on embedding meeting sessions in the public site, controlling public access and attendee moderation, and provisioning corporate user accounts to align meeting permissions with corporate identity controls.
Operational coverage centers on website-driven meeting invitations and public-facing engagement flows, supporting customer interactions, partner briefings, and employee collaboration across Borouge sites. Governance elements documented during rollout included meeting moderation practices, recording retention and access controls, and alignment of meeting workflows with existing corporate communication processes.
|
Borouge Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Enterprise Content Management | Content Management |
|
2017 | 2017 |
|
Borouge SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Inventory Management | SCM |
|
2012 | 2013 |
|
Borouge Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Supplier Relationship Management | Procurement |
|
2012 | 2012 |
|
Borouge IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2019 | 2019 |
|
Borouge CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2019 | 2019 |
|
IT Decision Makers and Key Stakeholders at Borouge
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Borouge Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Borouge IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Borouge digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Borouge Technographics
Borouge is a Distribution organization based in United Arab Emirates,
with around 3100 employees and annual revenues of $1.10 billion.
Borouge operates a diverse technology stack with applications such as
SAP ERP ECC 6.0, SAP S/4 HANA Credit Management (FIN-FSCM-CR) and Cisco Webex Meetings,
covering areas like ERP Financial, Credit Union Management and Audio Video and Web Conferencing.
Borouge has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP and Cisco Systems.
Borouge recently adopted applications including
SAP S/4 HANA in 2019, Microsoft Azure Cloud Services in 2019 and Proofpoint Email Security and Protection in 2019,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Borouge’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Borouge’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Borouge technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.