AI Buyer Insights:

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Briloner Leuchten & Co. Tech Stack and Enterprise Applications

Briloner Leuchten & Co. Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2020 2020
In 2020, Briloner Leuchten & Co. implemented Microsoft 365 as its Collaboration platform. Public source data shows Microsoft 365 artifacts referenced on the company website, indicating adoption of cloud hosted collaboration and productivity services for external touchpoints and internal communications. The implementation centers on unified cloud productivity and document workflows to support core business functions. Microsoft 365 provides cloud email, document collaboration, file sharing and real time communication capabilities that align with Collaboration use cases across product engineering, sales and corporate operations. The deployment follows a cloud tenant architecture with centralized identity and access controls and web accessible components surfaced on the corporate site. Governance appears oriented to standard tenant level administration and role based access controls to manage employee collaboration.
Briloner Leuchten & Co. eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Shopware Legacy Shopware eCommerce eCommerce n/a 2021 2021
In 2021, Briloner Leuchten & Co. implemented Shopware on its public website to operate online sales. The Shopware eCommerce deployment centralizes the product catalog, storefront content, shopping cart and checkout workflows, and customer-facing product information. Shopware is the primary application for the company's web commerce channel and supports online merchandising and order capture. The implementation impacts commercial, marketing and customer service functions by bringing catalog management, pricing configuration, content management and checkout orchestration into a single platform. Configuration and operational focus align with Shopware eCommerce capabilities for storefront templating, product data management and promotional rule sets. Governance centers on platform configuration and content workflows to maintain the company website commerce experience.
Briloner Leuchten & Co. CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Awin Legacy Awin Affiliate Marketing Partner Relationship Management CRM n/a 2022 2022
In 2022, Briloner Leuchten & Co. implemented Awin Affiliate Marketing. The deployment uses Awin Affiliate Marketing on the company website and is cataloged under Partner Relationship Management, providing a centralized platform to manage affiliate publisher relationships and referral tracking for online sales channels. Briloner Leuchten & Co. Awin Affiliate Marketing Partner Relationship Management supports marketing and e commerce business functions through publisher lifecycle controls and conversion attribution. The implementation configures category-aligned functional modules such as publisher onboarding and approval workflows, affiliate link and coupon management, referral attribution and tracking, commission rule configuration, and reporting dashboards. Operational coverage is focused on the corporate website and associated digital sales funnels, with the platform instrumenting tracking points to capture conversions and feed reporting to marketing and e commerce teams. Governance is implemented through centralized publisher rules and commission governance within the Awin portal, aligning workflow ownership to the marketing organization and standardizing publisher engagement processes.
Tag Management CRM 2021 2021
Briloner Leuchten & Co. EPM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
EPM EPM 2023 2023
Briloner Leuchten & Co. ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
IT Service Management ITSM 2022 2022
Briloner Leuchten & Co. IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2020 2020
Content Delivery Network IaaS 2022 2022

IT Decision Makers and Key Stakeholders at Briloner Leuchten & Co.

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Briloner Leuchten & Co. Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Briloner Leuchten & Co. IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Briloner Leuchten & Co. digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Briloner Leuchten & Co. Technographics
Briloner Leuchten & Co. is a Manufacturing organization based in Germany, with around 200 employees and annual revenues of $36.0 million.
Briloner Leuchten & Co. operates a diverse technology stack with applications such as Microsoft 365, Shopware and Awin Affiliate Marketing, covering areas like Collaboration, eCommerce and Partner Relationship Management.
Briloner Leuchten & Co. has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft, Shopware and Awin.
Briloner Leuchten & Co. recently adopted applications including proALPHA CP Corporate Planning in 2023, Awin Affiliate Marketing in 2022 and Freshservice in 2022, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Briloner Leuchten & Co.’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Briloner Leuchten & Co.’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Briloner Leuchten & Co. technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.