Andover, SP10 4DU,
United Kingdom
Britax Romer UK Technographics
Britax Romer UK Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Britax Romer UK and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 608 Britax Romer UK employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Britax Romer UK has purchased the following applications: Microsoft Dynamics AX for ERP Financial in 2017, Starred Platform for Candidate Relationship Management in 2021, Microsoft Dynamics 365 Commerce for eCommerce in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Britax Romer UK is running and its propensity to invest more and deepen its relationship with Microsoft , Starred , ADP or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Britax Romer UK revenues, which have grown to $296.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Britax Romer UK intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Britax Romer UK Tech Stack and Enterprise Applications
Britax Romer UK ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics AX | ERP Financial | ERP | n/a | 2017 | 2017 |
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Britax Romer UK HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Starred | Legacy | Starred Platform | Candidate Relationship Management | HCM | n/a | 2021 | 2021 |
In 2021, Britax Romer UK deployed the Starred Platform for Candidate Relationship Management on their website. The Starred Platform was embedded into the company career site at talenthub.britax.com to capture candidate interest and centralize candidate profiles and interactions through the public-facing recruitment experience.
The implementation emphasized Candidate Relationship Management capabilities such as candidate engagement, talent pipelining, segmentation, and campaign orchestration, aligned with career-site application capture to populate talent pools. Operational coverage centered on HR and Talent Acquisition functions within the UK manufacturing organization, with Talent Acquisition teams managing outreach, candidate nurturing workflows, and governance of candidate data and consent within the Starred Platform.
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Core HR | HCM |
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2014 | 2014 |
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Payroll | HCM |
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2014 | 2014 |
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Time and Attendance | HCM |
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2014 | 2014 |
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Britax Romer UK eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics 365 Commerce | eCommerce | eCommerce | n/a | 2021 | 2021 |
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Britax Romer UK SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Supply Chain Management | SCM |
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2024 | 2024 |
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Britax Romer UK CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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CRM | CRM |
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2019 | 2019 |
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Britax Romer UK EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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EPM | EPM |
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2012 | 2012 |
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IT Decision Makers and Key Stakeholders at Britax Romer UK
Apps Being Evaluated by Britax Romer UK Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-01-10 | Britax Romer UK | Evaluated | Microsoft | Microsoft Dynamics 365 for Finance and Operations | ERP Financial | ERP |