Atlanta, 30336, GA,
United States
Bronner Bros Inc Technographics
Bronner Bros Inc Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Bronner Bros Inc and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 Bronner Bros Inc employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Bronner Bros Inc has purchased the following applications: SAP Business One for ERP Financial in 2011, Map D for Event Management in 2020, WooCommerce for eCommerce in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Bronner Bros Inc is running and its propensity to invest more and deepen its relationship with SAP , Map Dynamics , Automattic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Bronner Bros Inc revenues, which have grown to $40.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Bronner Bros Inc intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Bronner Bros Inc Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP Business One | ERP Financial | ERP Financial Management | n/a | 2011 | 2011 |
In 2011 Bronner Bros Inc implemented SAP Business One as its ERP Financial system. The implementation targeted core finance and commercial order management processes for the consumer packaged goods business, aligning back-office accounting with online sales intake.
Configuration work centered on SAP Business One financials, sales order processing, inventory control, and customer master data to support order-to-cash workflows. Functional configuration included sales order validation, accounts receivable invoicing, inventory reservation, and basic costing controls to reflect CPG fulfillment flows. Automation of transaction posting and chart of accounts alignment centralized financial transaction handling within the ERP Financial environment.
The project included assistance in the development of e-commerce web processes to ensure web checkout and order capture feed correctly into SAP Business One sales order structures, with explicit mapping of web order fields to ERP sales documents and customer records. Operational coverage spanned e-commerce operations, finance, and fulfillment teams, with new handoffs defined for order validation, fulfillment release, and accounts receivable processing. Governance introduced formal change control and standard operating procedures for web-to-ERP process mapping, data synchronization, and exception handling.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Map Dynamics | Legacy | Map D | Event Management | Collaboration | n/a | 2020 | 2020 |
In 2020, Bronner Bros Inc implemented Map D for Event Management. The deployment embedded Map D on the company website to centralize event discovery, online registration, and attendee interaction workflows, with the vendor application surfaced directly to customers through web pages and registration forms. The implementation used a browser-based, SaaS-style architecture to give marketing and events teams direct control over event pages and registration configuration.
Configuration focused on event registration, ticketing, schedule publishing, and attendee management capabilities typical of Event Management platforms, with form-driven registration flows and calendar publishing surfaced on site. Operational scope covered marketing and events operations, and governance emphasized content approval and calendar coordination to manage public-facing event updates. Integrations are limited to website embedding and front-end orchestration of customer-facing event functions using Map D.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2014 | 2014 |
In 2014, Bronner Bros Inc implemented WooCommerce on its public website. Bronner Bros Inc implemented WooCommerce as its eCommerce solution to support online sales, product catalog management, and direct to consumer storefront operations, leveraging the vendor Automattic’s WooCommerce platform for WordPress-based commerce.
The implementation focuses on core eCommerce modules including product catalog, shopping cart, checkout, order management, tax and shipping configuration, and extensibility through plugin-based extensions. Integrations are managed via WooCommerce plugin and API patterns to connect with payment processing, shipping services, and analytics platforms, and operational ownership is aligned to eCommerce, marketing, and order fulfillment functions. Site level governance and merchandising workflows are administered through the WordPress admin and WooCommerce dashboards to control catalog updates, promotions, and order processing.
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Bronner Bros Inc
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|---|---|---|---|---|---|---|
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Apps Being Evaluated by Bronner Bros Inc Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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