BRP
726 Saint-Joseph Street,
Valcourt, J0E 2L0, QC,
Canada
Valcourt, J0E 2L0, QC,
Canada
1 843-971-0973
Manufacturing
BRP Technographics
BRP Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by BRP and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20000 BRP employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that BRP has purchased the following applications: SAP ERP ECC 6.0 for ERP Financial in 2014, Phenom Talent CRM for Candidate Relationship Management in 2019, Cisco Webex Meetings for Audio Video and Web Conferencing in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems BRP is running and its propensity to invest more and deepen its relationship with SAP , Phenom , Keatext or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing BRP revenues, which have grown to $6.06 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for BRP intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
BRP Tech Stack and Enterprise Applications
BRP ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP ERP ECC 6.0 | ERP Financial | ERP | n/a | 2014 | 2014 |
In 2014 BRP deployed SAP ERP ECC 6.0 as its ERP Financial application. SAP ERP ECC 6.0 served as the backoffice system of record that centralized vehicle and owner master data used by service and warranty processes.
The implementation treated SAP ERP ECC 6.0 as the authoritative repository for warranty coverage, warranty claims records and service history, extending ERP Financial data models into after sales operations. Functional capabilities emphasized structured records for vehicles and owners, claims tracking and service history persistence, enabling consistent reference data across support workflows.
BRP integrated the backoffice SAP ERP ECC 6.0 data with the Salesforce1 Service Cloud portal to expose vehicle and owner information to dealers and technicians. The integration delivered real time lookups of warranty coverage, warranty claims and service history inside the Service Cloud portal, and surfaced a built in knowledgebase that filtered articles down to the specific vehicle context.
Operational scope centered on dealer and technician access to backoffice data to support service, warranty and after sales functions. Governance focused on using SAP ERP ECC 6.0 as the system of record for entitlement and claims information while Service Cloud provided a consumption layer for field and dealer workflows, aligning lookup and knowledgebase usage with existing warranty and service processes.
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ERP Financial | ERP |
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2019 | 2020 |
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Expense Management | ERP |
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2014 | 2014 |
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BRP HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Phenom | Legacy | Phenom Talent CRM | Candidate Relationship Management | HCM | n/a | 2019 | 2019 |
In 2019, BRP deployed Phenom Talent CRM as its Candidate Relationship Management solution. The deployment uses Phenom People components embedded on BRP's global careers site at careers.brp.com/global/en to centralize candidate engagement and surface personalized career site experiences.
Phenom Talent CRM was configured to support candidate database management, recruitment marketing automation, talent pipelining, and careers site integration, aligning with Candidate Relationship Management functional workflows. The implementation targeted BRP's talent acquisition and recruiting functions across its global hiring footprint and was architected to route web-captured candidate interactions into the Phenom Talent CRM for nurture sequencing and recruiter outreach. Governance focused on standardized outreach workflows and role-based access controls to coordinate sourcing, employer brand messaging, and hiring manager collaboration.
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Employee Engagement | HCM |
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2018 | 2018 |
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Time and Attendance | HCM |
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2012 | 2012 |
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BRP Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2019 | 2019 |
In 2019, BRP implemented Cisco Webex Meetings for Audio Video and Web Conferencing. Cisco Webex Meetings is deployed on BRP's public website to enable browser-based meeting join flows for external customers and to provide a standardized virtual meeting surface for internal collaboration and remote sessions.
The deployment leverages Cisco Systems cloud-hosted conferencing architecture and standard Audio Video and Web Conferencing modules including real-time video, VoIP audio, screen sharing, meeting scheduling, and participant management. Operational emphasis is on web-embedded meeting access and centralized meeting configuration, with governance focused on meeting templates, access controls, and user provisioning workflows managed by corporate IT.
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Collaboration | Collaboration |
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2012 | 2012 |
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Survey and Questionnaire | Collaboration |
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2015 | 2015 |
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BRP Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Digital Asset Management | Content Management |
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2016 | 2016 |
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Digital Signing | Content Management |
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2020 | 2020 |
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BRP eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Product Review Management | eCommerce |
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2015 | 2015 |
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BRP CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2015 | 2015 |
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Customer Support | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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BRP ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2020 | 2020 |
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BRP TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Governance, Risk and Compliance | TRM |
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2025 | 2025 |
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BRP PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Data Replication | PaaS |
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2020 | 2020 |
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Master Data Management | PaaS |
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2020 | 2020 |
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BRP IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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BRP CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at BRP
| First Name | Last Name | Title | Function | Department | Phone | |
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Director of SalesNorth America | Director | Finance | |
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National Sales Director | Director | Sales | |
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Regional Sales Director | Director | Sales | |
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VP Operations | VP | Operations | |
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Vice-President Global Operations and After-Sales Services | VP | Sales | |
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President and Chief Executive Officer | CXO | Finance | |
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Vice President, Information Solutions & Technologies at BRP | VP | IT | |
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SVP Human Resources | VP | HR | |
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Vice-president, Human Resources- Global Sales & Marketing | VP | HR | |
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Director Retail Operations, Global | Director | Finance | |
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VP HR & Talent | VP | HR | |
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Manager, HR Technology & Processes | Manager | HR | |
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Chief Financial Officer | CXO | Finance | |
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Director Global Talent Acquisition | Director | HR | |
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Apps Being Evaluated by BRP Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from BRP IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the BRP digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD BRP Technographics
BRP is a Manufacturing organization based in Canada,
with around 20000 employees and annual revenues of $6.06 billion.
BRP operates a diverse technology stack with applications such as
SAP ERP ECC 6.0, Phenom Talent CRM and Cisco Webex Meetings,
covering areas like ERP Financial, Candidate Relationship Management and Audio Video and Web Conferencing.
BRP has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, Phenom and Cisco Systems.
BRP recently adopted applications including
Axeptio in 2025, Hotjar in 2021 and Wufoo Forms in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of BRP’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates BRP’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete BRP technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.