Calance Integration Group
7101 Village Dr,
Buena Park, 90621, CA,
United States
Buena Park, 90621, CA,
United States
1 714-736-4487
Professional Services
Calance Integration Group Technographics
Calance Integration Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Calance Integration Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 500 Calance Integration Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Calance Integration Group has purchased the following applications: HubSpot CMS for Web Content Management in 2021, Zoominfo Platform for Account Based Marketing in 2021, Procore Platform for Project Portfolio Management in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Calance Integration Group is running and its propensity to invest more and deepen its relationship with HubSpot , Zoominfo , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Calance Integration Group revenues, which have grown to $7.5 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Calance Integration Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Calance Integration Group Tech Stack and Enterprise Applications
Calance Integration Group Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | HubSpot CMS | Web Content Management | Content Management | n/a | 2021 | 2021 |
In 2021, Calance Integration Group implemented HubSpot CMS for their public website. Calance Integration Group uses HubSpot CMS as its Web Content Management platform to centralize site content, marketing landing pages, and corporate web assets, supporting marketing and web operations.
The deployment leverages HubSpot CMS core capabilities including a drag and drop page editor, responsive templates, content staging and publishing workflows, SEO configuration, and personalization modules to manage editorial workflows and campaign landing pages. Operational coverage is focused on the corporate website and the marketing function, with governance enforced through role based access controls, structured content approval processes, and defined publishing cadences to align content ownership and editorial review.
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Calance Integration Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoominfo | Legacy | Zoominfo Platform | Account Based Marketing | CRM | n/a | 2021 | 2021 |
In 2021, Calance Integration Group implemented Zoominfo Platform for Account Based Marketing. The deployment places the Zoominfo Platform on Calance's corporate website to enable account identification and intent capture as part of coordinated marketing activities.
The implementation configures enrichment and intent profiling capabilities, combining firmographic and contact enrichment workflows with account-level segmentation to support targeted ABM lists. Zoominfo Platform is used to surface intent signals, maintain enriched account and contact profiles, and enable dynamic audience qualification workflows.
Operational coverage centers on marketing and sales functions, with website-based instrumentation to detect buyer intent and classify visitors against defined target account profiles. The solution supports ongoing list maintenance and profile enrichment to keep account data current for outreach and engagement.
Governance emphasizes centralized management of target account definitions, cadence-based enrichment, and a single source of truth for ABM lists and account metadata. Processes were adjusted to align marketing qualification criteria with sales follow-up expectations, creating a structured ABM workflow driven by data surfaced from the Zoominfo Platform.
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CRM | CRM |
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2017 | 2017 |
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Customer Experience | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Calance Integration Group PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Procore Technologies, Inc. | Legacy | Procore Platform | Project Portfolio Management | PPM | n/a | 2018 | 2018 |
In 2018, Calance Integration Group implemented Procore Platform as a Project Portfolio Management solution to address data silos between the client’s project management processes and their insurance workflows. The engagement focused on using Procore Platform capabilities to centralize project documentation and compliance records while streamlining operational project data for project managers and risk teams.
Calance leveraged Procore's Open API to build an API-led integration layer that synchronized project entities, documentation, and compliance metadata between Procore Platform and the client’s insurance software. The implementation included data mapping and automated synchronization to remove manual re-entry, align record structures, and preserve audit-relevant fields required for regulatory or insurance compliance.
The integration architecture connected Procore Platform as the system of record for project data to the insurance application, enabling consistent project identifiers, shared document references, and automated transfer of compliance artifacts. Operational coverage concentrated on project management, risk and compliance workflows, and the teams responsible for insurance submissions, reducing fragmented information flows across those business functions.
Governance was updated to rely on automated dataflows from the Procore Platform integration instead of manual reconciliation, with processes refocused toward exception handling and oversight. As a result Calance’s client eliminated double entry, improved adherence to compliance standards, and was able to concentrate staff effort on strategic deliverables rather than administrative synchronization.
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Calance Integration Group PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2015 | 2015 |
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Calance Integration Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2010 | 2010 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Calance Integration Group
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Calance Integration Group Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Calance Integration Group IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Calance Integration Group digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD Calance Integration Group Technographics
Calance Integration Group is a Professional Services organization based in United States,
with around 500 employees and annual revenues of $7.5 million.
Calance Integration Group operates a diverse technology stack with applications such as
HubSpot CMS, Zoominfo Platform and Procore Platform,
covering areas like Web Content Management, Account Based Marketing and Project Portfolio Management.
Calance Integration Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as HubSpot, Zoominfo and Procore Technologies, Inc..
Calance Integration Group recently adopted applications including
HubSpot CMS in 2021, Zoominfo Platform in 2021 and Hotjar in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Calance Integration Group’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Calance Integration Group’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Calance Integration Group technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.