Asheville, 28801-2352, NC,
United States
Carolina Mornings Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Carolina Mornings and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Carolina Mornings employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Carolina Mornings has purchased the following applications: Revinate Navis Direct Booking for Reservation and Booking Management in 2016, Google Workspace (Formerly Google G-Suite) for Collaboration in 2012, TravelNet Track Pulse Contact Center for Call Center in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Carolina Mornings is running and its propensity to invest more and deepen its relationship with Revinate , Google , TravelNet Solutions or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Carolina Mornings revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Carolina Mornings intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Revinate | Legacy | Revinate Navis Direct Booking | Reservation and Booking Management | ERP Services and Operations | n/a | 2016 | 2016 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2012 | 2012 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| TravelNet Solutions | Legacy | TravelNet Track Pulse Contact Center | Call Center | CRM | n/a | 2022 | 2022 |
In 2022, Carolina Mornings adopted TravelNet Track Pulse Contact Center to centralize reservations, guest communications, and distribution for its Asheville-area portfolio. The implementation used TravelNet Solutions TrackSuite capabilities to provision a single contact handling layer under the Call Center application category, with U.S.-based deployment focused on reservations and guest support operations.
Deployment configured core modules for reservations management, guest communication workflows, and distribution orchestration within TravelNet Track Pulse Contact Center, alongside contact center functions such as session routing, agent queuing, and operational reporting typical of Call Center platforms. The configuration enabled extensive automation, with more than 400 triggers running daily to automate booking confirmations, guest follow ups, and internal alerts, which streamlined reservations and CRM processes.
Operational scope covered the small property management operations including reservations staff and guest support teams serving the Asheville market, consolidating fragmented communications into the TrackSuite environment. Governance emphasized standardized workflows and automation rules to ensure consistent contact handling and improved reporting, and the 2022 implementation produced clearer support workflows and reporting improvements.
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CRM | CRM |
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2022 | 2022 |
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Customer Experience | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2012 | 2012 |
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Tag Management | CRM |
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2019 | 2019 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2022 | 2022 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Cloud Storage | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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