Char-Broil
1442 Belfast Ave,
Columbus, 31904, GA,
United States
Columbus, 31904, GA,
United States
1 800-241-7548
Manufacturing
Char-Broil Technographics
Char-Broil Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Char-Broil and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 Char-Broil employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Char-Broil has purchased the following applications: Visa Authorize.Net for Payment Processing in 2013, Zoom for Audio Video and Web Conferencing in 2020, Visa CardinalCommerce for eCommerce Fraud Protection in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Char-Broil is running and its propensity to invest more and deepen its relationship with Visa , Affirm , PayPal or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Char-Broil revenues, which have grown to $30.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Char-Broil intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Char-Broil Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Visa | Legacy | Visa Authorize.Net | Payment Processing | ERP Financial Management | n/a | 2013 | 2013 |
In 2013, Char-Broil implemented Visa Authorize.Net on its website. Visa Authorize.Net is deployed as the primary payment gateway to process online card authorizations and captures for the company ecommerce storefront.
Deployment architecture places Visa Authorize.Net in the payment processing layer of the web checkout, connecting authorization and capture flows into Char-Broil's order lifecycle. Implemented functional capabilities include card authorization, capture, transaction routing, merchant credential configuration, and tokenization workflows aligned with Payment Processing practices.
The implementation operationally covers ecommerce and finance functions, providing a payment processing endpoint for order intake, transactional clearing, and reconciliation workflows. Integrations are centered on the website checkout and order management interfaces to ensure payment events are recorded alongside order records.
Governance and operational ownership are aligned to ecommerce and finance teams, with merchant account administration and secure handling of cardholder data governed by PCI related controls. The narrative restates Visa Authorize.Net as the application in use and positions Char-Broil Visa Authorize.Net Payment Processing as the core online payment conduit for the company.
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Payment Processing | ERP Financial Management |
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2019 | 2019 |
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Payment Processing | ERP Financial Management |
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2020 | 2020 |
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Payment Processing | ERP Financial Management |
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2020 | 2020 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020 Char-Broil implemented Zoom to deliver Audio Video and Web Conferencing capabilities on its public website. Zoom is embedded on charbroil.com to enable live customer-facing video sessions and browser based meeting joins directly from product and support pages.
The deployment emphasizes web embedded meeting and webinar components, configured for scheduled sessions, host controls, and browser based participation workflows typical of Audio Video and Web Conferencing implementations. Functional capabilities implemented include meeting hosting, webinar management, scheduling, and access controls aligned to support live product demonstrations and customer engagement.
Operational scope includes external marketing and customer support touchpoints on the website as well as internal collaboration across Char-Broil's United States operations, reflecting the needs of a 300 employee manufacturing organization. The implementation centers on web channel delivery of conferencing services to connect product communications and customer interactions.
Governance and operational controls are configured to align with Audio Video and Web Conferencing best practices, using role based host permissions, scheduled session workflows, and website access controls to manage live sessions and customer interactions. Char-Broil's use of Zoom situates the application within its web engagement layer to support both customer facing video and internal meeting needs.
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Collaboration | Collaboration |
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2015 | 2015 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Visa | Legacy | Visa CardinalCommerce | eCommerce Fraud Protection | eCommerce | n/a | 2020 | 2020 |
In 2020, Char-Broil implemented Visa CardinalCommerce as an eCommerce Fraud Protection solution on its public website. Char-Broil deployed Visa CardinalCommerce to secure checkout payment authentication flows, embedding the Visa CardinalCommerce client-side components to orchestrate EMV 3-D Secure challenge and frictionless authentication during card authorization.
The implementation concentrates on ecommerce checkout and order authorization, using standard eCommerce Fraud Protection capabilities such as device fingerprinting, issuer challenge routing, and risk-based authentication decisioning. The integration links the website checkout experience with the merchant payment orchestration layer and issuer challenge flows, and operational ownership sits with ecommerce and finance teams responsible for checkout workflow updates, authentication rule tuning, and monitoring of authentication events.
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eCommerce | eCommerce |
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2012 | 2012 |
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eCommerce | eCommerce |
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2016 | 2016 |
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Personalization and Product Recommendations | eCommerce |
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2016 | 2016 |
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Personalization and Product Recommendations | eCommerce |
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2018 | 2018 |
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Shipping Management | eCommerce |
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2015 | 2015 |
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Supply Chain Management | SCM |
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2023 | 2023 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2019 | 2020 |
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Customer Engagement | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Listing Management | CRM |
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2012 | 2012 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2020 | 2020 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2012 | 2012 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Char-Broil
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Char-Broil Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Char-Broil Technographics
Char-Broil is a Manufacturing organization based in United States,
with around 300 employees and annual revenues of $30.0 million.
Char-Broil operates a diverse technology stack with applications such as
Visa Authorize.Net, Zoom and Visa CardinalCommerce,
covering areas like Payment Processing, Audio Video and Web Conferencing and eCommerce Fraud Protection.
Char-Broil has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Visa and Zoom Video Communications.
Char-Broil recently adopted applications including
Setlog Osca in 2023, Platform.sh in 2021 and Fastly in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Char-Broil’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Char-Broil’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Char-Broil technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.