Bruay, 62700,
France
Citroen Bruay Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Citroen Bruay and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 35 Citroen Bruay employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Citroen Bruay has purchased the following applications: Nextlane DMS for Dealership Management in 2021, Algolia Search for Application, Web and Enterprise Search in 2021, Acquia Campaign Studio (ex Mautic) for Marketing Automation in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Citroen Bruay is running and its propensity to invest more and deepen its relationship with Nextlane , Algolia , Acquia or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Citroen Bruay revenues, which have grown to $6.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Citroen Bruay intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Nextlane | Legacy | Nextlane DMS | Dealership Management | ERP Services and Operations | n/a | 2021 | 2021 |
In 2021, Citroen Bruay deployed Nextlane DMS as its Dealership Management platform. The Nextlane DMS instance is embedded on the dealer customer-facing website to publish live vehicle inventory and capture online appointment bookings, aligning the application with frontline sales and aftersales customer touchpoints. Citroen Bruay operates as a small dealership with 35 employees, so the implementation is sized to support showroom sales, parts management, and workshop scheduling rather than multi-site enterprise orchestration.
The configuration of Nextlane DMS emphasizes core Dealership Management capabilities, including inventory and vehicle lifecycle management, CRM for lead and customer records, service job management and parts ordering, and appointment scheduling workflows. The deployment is web-integrated with the dealer website to syndicate stock listings and intake service bookings, and it is configured with role-based access controls for sales advisors, parts staff, and technicians to enforce operational workflows. Operational coverage centers on sales, aftersales, parts and customer service functions at the Citroen Bruay site, with governance oriented around standard DMS workflows and user role segmentation to streamline dealer operations.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Algolia | Legacy | Algolia Search | Application, Web and Enterprise Search | Content Management | n/a | 2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Acquia | Legacy | Acquia Campaign Studio (ex Mautic) | Marketing Automation | CRM | n/a | 2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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