Clique Media Group
360 N La Cienega Blvd,
Los Angeles, 90048-1950, CA,
United States
Los Angeles, 90048-1950, CA,
United States
1 323-648-5618
Media
Clique Media Group Technographics
Clique Media Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Clique Media Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 Clique Media Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Clique Media Group has purchased the following applications: Tipalti Invoice Management and Bill Processing System for AP Automation in 2020, FreeWheel Demandsuite for Agency Management in 2023, GumGum for Artificial Intelligence Marketing in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Clique Media Group is running and its propensity to invest more and deepen its relationship with Tipalti , Intuit , FreeWheel, A Comcast Company or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Clique Media Group revenues, which have grown to $25.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Clique Media Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Clique Media Group Tech Stack and Enterprise Applications
Clique Media Group ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Tipalti | Legacy | Tipalti Invoice Management and Bill Processing System | AP Automation | ERP | n/a | 2020 | 2020 |
In 2020, Clique Media Group implemented Tipalti Invoice Management and Bill Processing System as its AP Automation platform. The Tipalti Invoice Management and Bill Processing System is surfaced on the company website and is positioned to support the finance and accounts payable function for the United States operations of the media publisher.
The implementation centers on invoice intake and bill processing workflows typical of AP Automation deployments, including automated invoice capture and data extraction, configurable approval routing, exception handling and invoice-level audit trails. Configuration emphasis is on structured bill processing, supplier onboarding workflows and scheduled bill payment orchestration, with the Tipalti Invoice Management and Bill Processing System providing the core invoice lifecycle, validation rules and payment readiness checks.
Operational governance was organized around centralized accounts payable ownership, with defined approval thresholds, role-based workflow routing and invoice SLA enforcement to standardize bill processing across finance teams. The deployment emphasizes traceability and control for invoice approvals and remittances while embedding the Tipalti Invoice Management and Bill Processing System as the primary AP Automation tool for Clique Media Group.
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ERP Financial | ERP |
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2012 | 2012 |
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Clique Media Group ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FreeWheel, A Comcast Company | Legacy | FreeWheel Demandsuite | Agency Management | ERP Services and Operations | n/a | 2023 | 2023 |
In 2023, Clique Media Group deployed FreeWheel Demandsuite on its website to manage programmatic advertising and demand operations. Clique Media Group is a 200-employee media publisher operating WhoWhatWear.com, and FreeWheel Demandsuite is implemented as the publisher-facing Agency Management solution driving ad decisioning on site inventory.
The implementation focuses on core Agency Management capabilities, including demand orchestration, inventory segmentation, yield optimization and reporting. FreeWheel Demandsuite is configured to surface bid floors and priority rules, manage deal prioritization and produce campaign-level delivery and performance reports, aligning ad operations and revenue teams around a single ad decisioning layer.
Operational coverage centers on digital ad operations, editorial inventory planning and revenue management, with configuration scoped to online display and native placements on the publisher site. Deployment was executed directly on the website, with the FreeWheel Demandsuite application handling runtime ad decision logic and publisher-side configuration for campaign scheduling and targeting.
Governance and workflow changes emphasize centralized ad inventory policies, campaign trafficking controls and reporting cadence to support cross-functional coordination between ad ops and commercial teams. The FreeWheel Demandsuite deployment establishes standardized decisioning rules and reporting artifacts consistent with Agency Management practices, enabling ongoing operational management of programmatic demand.
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Clique Media Group AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, Clique Media Group deployed GumGum on its whowhatwear.com site to bring Artificial Intelligence Marketing capabilities into its digital advertising and content workflows. The GumGum implementation was embedded directly into the website, enabling contextual content analysis and in-page ad placement driven by computer vision and semantic classification. This deployment aligned the application with the publisher's audience monetization and editorial targeting functions.
Functional capabilities used include contextual targeting, image recognition for content-aware advertising, and page-level analytics to inform ad placements and creative decisions, consistent with Artificial Intelligence Marketing products. Operational ownership sat with digital advertising and content teams, integrating GumGum outputs into programmatic yield processes and editorial tagging workflows. Governance focused on on-site script control, creative review, and alignment with publishing cadence to ensure contextual relevance.
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Clique Media Group Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2012 | 2012 |
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Clique Media Group Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2021 | 2021 |
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Clique Media Group eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2001 | 2001 |
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Product Review Management | eCommerce |
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2014 | 2014 |
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Clique Media Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Support | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2011 | 2011 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Analytics, Data Management Platform | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2013 | 2013 |
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Partner Relationship Management | CRM |
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2015 | 2015 |
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Clique Media Group ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2013 | 2013 |
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Application Performance Management | ITSM |
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2016 | 2016 |
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Clique Media Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Clique Media Group
| First Name | Last Name | Title | Function | Department | Phone | |
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CEO | CXO | Finance | |
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CTO | CXO | Finance | |
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VP of Finance & Operations | VP | Finance | |
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Managing Director of Sales | Director | Finance | |
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Apps Being Evaluated by Clique Media Group Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Clique Media Group IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Clique Media Group digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Clique Media Group Technographics
Clique Media Group is a Media organization based in United States,
with around 200 employees and annual revenues of $25.0 million.
Clique Media Group operates a diverse technology stack with applications such as
Tipalti Invoice Management and Bill Processing System, FreeWheel Demandsuite and GumGum,
covering areas like AP Automation, Agency Management and Artificial Intelligence Marketing.
Clique Media Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Tipalti, FreeWheel, A Comcast Company and GumGum.
Clique Media Group recently adopted applications including
FreeWheel Demandsuite in 2023, Teads Platform in 2022 and DocuSign eSignature in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Clique Media Group’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Clique Media Group’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Clique Media Group technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.