Broomfield, 80020, CO,
United States
Collective Goods Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Collective Goods and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 350 Collective Goods employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Collective Goods has purchased the following applications: Microsoft 365 for Collaboration in 2016, Automattic Jetpack CRM for CRM in 2017, Amazon SES for Transactional Email in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Collective Goods is running and its propensity to invest more and deepen its relationship with Microsoft , Automattic , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Collective Goods revenues, which have grown to $25.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Collective Goods intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, Collective Goods implemented Microsoft 365. Microsoft 365 in the Collaboration category is used on their website and as a cloud-hosted productivity and collaboration platform for the organization.
The Microsoft 365 deployment at Collective Goods includes core Collaboration capabilities typical of the suite, configured for enterprise email and calendaring, document management and intranet content via SharePoint Online, synchronous messaging and meetings with Microsoft Teams, OneDrive for Business file storage, and browser-based Office applications for document authoring and coauthoring. These functional modules support content publishing workflows and internal collaboration across employee teams.
The implementation follows a cloud tenancy model using Microsoft 365 administrative controls for user and group provisioning, role based access, site level permissions, and compliance configuration. Operational coverage is organization wide, and the platform is surfaced on the public website to support content delivery while internal governance is handled through the Microsoft 365 admin center and site permission structures.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | Automattic Jetpack CRM | CRM | CRM | n/a | 2017 | 2017 |
In 2017 Collective Goods implemented Automattic Jetpack CRM on their website to centralize customer contact management and support retail customer engagement. The deployment places Automattic Jetpack CRM at the CRM layer of their digital storefront, capturing contact and inquiry data directly from site forms and routing records into the application for downstream marketing and support use.
Functional configuration emphasizes contact management, lead capture from the website, list segmentation, and workflow automation consistent with CRM capabilities. Integrations are concentrated on the website capture flow, with captured contacts funneled into segmented lists and communication workflows inside Automattic Jetpack CRM, and governance focused on standardizing contact fields and access controls to align marketing and customer service processes.
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Sales Engagement | CRM |
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2017 | 2018 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon SES | Transactional Email | PaaS | n/a | 2016 | 2016 |
In 2016, Collective Goods implemented Amazon SES to manage transactional messaging on its public website. The deployment uses Amazon SES within the Transactional Email category to deliver customer-facing communications tied to e-commerce activity.
The implementation configures Amazon SES to support standard transactional email workflows, including order confirmations, shipping notifications, account creation messages, password resets, and subscription notices. Configuration includes handling of bounces and complaints and use of email authentication controls consistent with Transactional Email best practices, while the Amazon SES service provides deliverability and monitoring capabilities.
Operationally Amazon SES is integrated directly with the Collective Goods website to drive automated messages from site checkout and account flows, and it supports customer service and e-commerce operations that depend on reliable transactional delivery. Governance focuses on inbox deliverability management and complaint handling through the Amazon SES console and API driven monitoring, aligning platform configuration with operational email handling processes.
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Transactional Email | PaaS |
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2016 | 2016 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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