Milnthorpe, LA7 7NU,
United Kingdom
Columbia Sportswear Co. Technographics
Columbia Sportswear Co. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Columbia Sportswear Co. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 44 Columbia Sportswear Co. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Columbia Sportswear Co. has purchased the following applications: Apple Pay for Payment Processing in 2020, Zendesk Chat for Chatbots and Conversational AI in 2022, Adobe Connect for Audio Video and Web Conferencing in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Columbia Sportswear Co. is running and its propensity to invest more and deepen its relationship with Apple , Klarna , Adyen or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Columbia Sportswear Co. revenues, which have grown to $6.4 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Columbia Sportswear Co. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Columbia Sportswear Co. Tech Stack and Enterprise Applications
Columbia Sportswear Co. ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Apple | Legacy | Apple Pay | Payment Processing | ERP | n/a | 2020 | 2020 |
In 2020, Columbia Sportswear Co. implemented Apple Pay on its website. Apple Pay was integrated to address Payment Processing in the ecommerce checkout for Columbia's UK storefront, enabling Apple Wallet based payment authentication and accelerated checkout flows.
The integration was implemented as a client-side Apple Pay JavaScript integration within the web checkout, using tokenized payment credentials to avoid direct card handling and to transmit payment tokens to Columbia's backend payment gateway and order management systems. Functional capabilities implemented include payment tokenization, device-based biometric authentication, and a streamlined checkout path for Safari on desktop and mobile browsers.
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Payment Processing | ERP |
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2021 | 2021 |
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Payment Processing | ERP |
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2022 | 2022 |
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Payment Processing | ERP |
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2022 | 2022 |
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Columbia Sportswear Co. AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2022 | 2022 |
In 2022 Columbia Sportswear Co. deployed Zendesk Chat on its UK customer-facing website. Zendesk Chat is implemented as a web-embedded chat widget to provide real-time conversational support and live messaging, positioned within the Chatbots and Conversational AI category. The deployment is scoped to the https://www.columbia.com/uk/ digital storefront and the web help channel for online shoppers in the United Kingdom.
The implementation surfaces standard Zendesk Chat capabilities such as an agent-facing chat console, real-time messaging, chat transcripts and visitor context, supporting customer service and e-commerce support functions. Architecture is client-side embedding of the Zendesk Chat widget into site pages, routing inbound conversations to centralized agent interfaces and persisting conversational history for follow-up. Governance centralizes web chat as a primary digital contact point, with operational ownership residing with customer support and digital commerce teams.
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Chatbots and Conversational AI | AI-Powered Application |
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2022 | 2022 |
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Columbia Sportswear Co. Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Connect | Audio Video and Web Conferencing | Collaboration | n/a | 2018 | 2018 |
In 2018 Columbia Sportswear Co. deployed Adobe Connect on its United Kingdom website. The implementation uses Adobe Connect as a hosted Audio Video and Web Conferencing solution embedded in the site to provide direct web conferencing access from customer-facing pages. Adobe Connect is used to deliver virtual meeting rooms, webinar sessions, synchronized content sharing, and session recording consistent with Audio Video and Web Conferencing platform capabilities.
Configuration focused on web-embedded access and meeting room provisioning to support customer engagement and internal collaboration workflows. Operational coverage is centered on the Columbia UK digital storefront and support channels, with session scheduling, host permissions, and room templates managed inside Adobe Connect. Governance adjustments emphasized standardizing host roles and session templates to align conferencing workflows with merchandising and customer support processes.
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Audio Video and Web Conferencing | Collaboration |
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2018 | 2018 |
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Collaboration | Collaboration |
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2015 | 2015 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Columbia Sportswear Co. eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2010 | 2010 |
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Personalization and Product Recommendations | eCommerce |
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2015 | 2015 |
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Personalization and Product Recommendations | eCommerce |
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2020 | 2020 |
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Personalization and Product Recommendations | eCommerce |
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2022 | 2022 |
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Personalization and Product Recommendations | eCommerce |
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2022 | 2022 |
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Product Information Management | eCommerce |
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2022 | 2022 |
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Columbia Sportswear Co. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2015 | 2015 |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2022 | 2022 |
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Customer Support | CRM |
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2022 | 2022 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Data Management Platform | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2012 | 2012 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2007 | 2007 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2008 | 2008 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2021 | 2021 |
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Columbia Sportswear Co. ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2014 | 2014 |
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IT Service Management | ITSM |
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2019 | 2019 |
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Remote Monitoring and Management | ITSM |
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2020 | 2020 |
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Columbia Sportswear Co. TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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AML, Fraud and Compliance | TRM |
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2022 | 2022 |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Columbia Sportswear Co. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Cloud Storage | IaaS |
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2015 | 2015 |
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Cloud Storage | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Columbia Sportswear Co.
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Columbia Sportswear Co. Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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