Glasgow, G51 3AD,
United Kingdom
Contact Advantage Technographics
Contact Advantage Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Contact Advantage and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 19 Contact Advantage employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Contact Advantage has purchased the following applications: Zoom for Audio Video and Web Conferencing in 2020, Reynolds and Reynolds Focus CRM for Customer Support in 2020, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Contact Advantage is running and its propensity to invest more and deepen its relationship with Zoom Video Communications , Reynolds and Reynolds Company , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Contact Advantage revenues, which have grown to $1.6 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Contact Advantage intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Contact Advantage Tech Stack and Enterprise Applications
Contact Advantage Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Contact Advantage implemented Zoom as its primary conferencing platform. Zoom is surfaced on the Contact Advantage website and is the firm level choice within the Audio Video and Web Conferencing category to support virtual client meetings and internal collaboration for the 19 employee professional services firm.
The deployment is a cloud-first Zoom implementation accessed via browser, desktop, and mobile clients, with configuration focused on scheduling, meeting access controls, and standard audio, video, screen sharing, and recording capabilities. Implementation work centered on embedding meeting access and scheduling touchpoints into the website to enable client bookings and virtual consultations, and on organizing user accounts and administrative controls to manage access and meeting security. Operational coverage includes sales, consulting delivery, and client support functions, with governance handled through centralized account administration and scheduling policies documented at the organizational level.
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Contact Advantage CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Reynolds and Reynolds Company | Legacy | Reynolds and Reynolds Focus CRM | Customer Support | CRM | n/a | 2020 | 2020 |
In 2020, Contact Advantage deployed Reynolds and Reynolds Focus CRM on its website to centralize customer intake and service workflows. The deployment uses Reynolds and Reynolds Focus CRM as the firm’s primary Customer Support application, instrumenting web forms and contact capture to route client inquiries into a centralized support queue.
The implementation emphasizes standard Customer Support capabilities within Reynolds and Reynolds Focus CRM, including contact and account records, case or ticket management, templated responses and workflow automation for intake to resolution. The configuration is web-hosted and embedded into the public site for direct customer interaction, and it leverages role based access and configurable queues to align with small team operations typical for a 19 person professional services firm.
Operational ownership is centered on support and client services functions, with administrative governance set up for user roles, ticket lifecycle workflows and escalation rules to ensure consistent handling of incoming inquiries. Contact Advantage uses Reynolds and Reynolds Focus CRM to connect website leads and ongoing client cases to internal support processes, positioning Reynolds and Reynolds Focus CRM as the Contact Advantage Customer Support tool for managing client inquiries and case resolution.
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Contact Advantage IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2022 | 2022 |
In 2022 Contact Advantage implemented Microsoft Azure Cloud Services to host its public website. The deployment uses Microsoft Azure Cloud Services as Application Hosting and Computing Services to provide managed compute, storage and content delivery for the customer-facing site, centralizing web hosting and application runtime to support marketing and client engagement functions.
Operational details visible from the site indicate the use of cloud-hosted web infrastructure with platform-managed provisioning, DNS and certificate handling, asset storage and content delivery mechanisms to improve availability and scalability. No additional system integrations are documented in the source, and operational governance and routine provisioning appear aligned to the companys digital operations or IT lead for ongoing site management.
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IT Decision Makers and Key Stakeholders at Contact Advantage
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Apps Being Evaluated by Contact Advantage Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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