AI Buyer Insights:

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Controlin Tech Stack and Enterprise Applications

Controlin ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Exact Software Legacy Exact Online ERP Financial ERP n/a 2019 2019
In 2019, Controlin implemented Exact Online as its ERP Financial application. Controlin is a Netherlands-based manufacturing company with 20 employees, and Exact Online is used to centralize its core accounting and financial operations. The Exact Online deployment covers standard ERP Financial capabilities such as general ledger, accounts payable, accounts receivable, invoicing, bank reconciliation and statutory VAT reporting, consistent with small business financial management. Configuration emphasizes lightweight bookkeeping workflows and automated invoice processing suitable for a single-entity SME. Exact Online is visible on Controlin's website, indicating the Exact Online instance is connected to the company’s public web presence. Operational scope is concentrated on finance and accounting business functions, with governance oriented around a centralized finance function for the entire organization.
Controlin Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2018 2018
In 2018, Controlin implemented Microsoft 365 as its primary Collaboration suite. The deployment covered the company broadly, consolidating productivity, communication and document capabilities for the 20 person manufacturing organization based in the Netherlands. Configuration emphasized core Collaboration modules, including Exchange Online for corporate email, SharePoint Online and OneDrive for document storage and versioned collaboration, and Microsoft Teams for real time communication, with identity and access managed via Azure Active Directory. Controlin uses Microsoft 365 on their website, indicating the organization surfaces Microsoft 365 managed assets to external web properties. Operational governance focused on centralized tenant administration and in house user provisioning consistent with a small business rollout, supporting business functions such as internal communications, document collaboration and external customer contact.
Controlin CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
eMarketeer Legacy eMarketeer Marketing Automation CRM n/a 2021 2021
In 2021, Controlin deployed eMarketeer as its Marketing Automation application on its corporate website. The implementation for the Netherlands-based manufacturing firm with 20 employees centers on web-based lead capture, email campaign orchestration, and behavioral tracking tied to site activity, and Controlin uses eMarketeer to support marketing and lead generation business functions. eMarketeer was configured to manage contact lists, audience segmentation, template-based email production, and event-triggered automation workflows consistent with Marketing Automation capabilities. Integrations with other enterprise systems were not specified in source notes, so the deployment is described primarily as a web-centric marketing layer. Governance was organized around marketing ownership of campaign creation and execution, with operational handoffs to sales for lead follow up.
Controlin PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2020 2020

IT Decision Makers and Key Stakeholders at Controlin

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Controlin Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Controlin IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Controlin digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Controlin Technographics
Controlin is a Manufacturing organization based in Netherlands, with around 20 employees and annual revenues of $2.0 million.
Controlin operates a diverse technology stack with applications such as Exact Online, Microsoft 365 and eMarketeer, covering areas like ERP Financial, Collaboration and Marketing Automation.
Controlin has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Exact Software, Microsoft and eMarketeer.
Controlin recently adopted applications including eMarketeer in 2021, Travel SMTP Email Manager in 2020 and Exact Online in 2019, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Controlin’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Controlin’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
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